Advertising and Brand Lead, ANZ
Advertising and Brand Lead, ANZ
Posted on :
02-08-2025
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1 Vacancy
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Job Description
The Advertising and Brand Lead will synchronise various Marcom teams to support Apples product launch and sustaining marketing communications for the Apple product families. This position will lead a team of highly experienced Brand and Advertising Managers and require close collaboration across multiple functions including Strategy Interactive Channel & Partners Marketing Apple Retail Social and Product Marketing teams to drive integrated day to day responsibilities will include:- Lead the comms strategy of advertising campaigns working with our creative agency and Apple internal teams (Product Marketing Strategy Channel Retail Interactive Social and PR) to evaluate recommendations for relevance and effectiveness within the market.- Effectively lead all local market launches sustaining activities products and seasonal projects. Act as the key interface between the WorldWide (WW) and local Marcom and PM teams.- Build a high-performing team culture working in close partnership with strategy production creative/design interactive and channel leads - able to speak their language and comfortable driving work across functions.- Provide a single point of contact for campaigns from an overall strategy communications and assets perspective. This requires representing the local Geos POVs to WW Marcom counterparts while articulating the global strategy for the broader Geo team.- Supervise an effective localisation process while maintaining Apples brand positioning. Maintain a consistent tone of voice and look and feel across different touch-points. - Responsible for locally driven Geo Origination work and integrated campaigns- Ensure that all local work created by the agency meets Apples standards for creative excellence technical accuracy integrity of claims and protection of Apples intellectual property rights trademarks and legal lines.- Share regular planning updates and insights with WW and Geo teams on the local Apple business including sales performance market share competitive information industry happenings and competitive trends to help guide advise and improve our global communications plans and efforts.
- Demonstrated 15 years of Creative Agency or similar experience in a global or regional capacity demonstrating extensive knowledge in creative development and delivery.
- Strong understanding of media (traditional and digital) to provide inputs into the media and communications plan.
- Solid production knowledge (films outdoor digital and social).
- 5 years management experience leading teams.
- Self-motivated flexible and an adaptable strategic problem solver who is capable of seeing the bigger picture and orchestrating projects from brief to completion.
- Hands-on can-do approach to address problems and constantly challenge the status quo.
- Exceptional leadership qualities and project management skills.
- Great attention to detail.
- An effective team-builder who can mentor and guide the team with an inclusive approach.
- A strong collaborator and communicator with the ability to lead cross-functional teams both internal and external to drive truly integrated work.
- Passion for the creative work and for delivering world class communications.
Employment Type
Full Time
Department / Functional Area
Key Skills
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