Product Marketing Manager
Product Marketing Manager
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USD 162000 - 194000
1 Vacancy
Job Description
Tectons founders developed the firstFeature Storewhen they created Ubers Michelangelo ML platform and were now bringing those same capabilities to every organization in the world.
Tecton is funded by Sequoia Capital Andreessen Horowitz and Kleiner Perkins along with strategic investments from Snowflake and Databricks. We have a fast-growing team thats distributed around the world with offices in San Francisco and New York City. Our team has years of experience building and operating business-critical machine learning systems at leading tech companies like Uber Google Meta Airbnb Lyft and Twitter.
As a Product Marketing Manager you will play a pivotal role in driving interest to Tecton with ML engineering teams and technical users. You will be responsible for crafting compelling messaging and positioning strategies developing content that offers meaningful value to consumers and collaborating closely with cross-functional teams to drive awareness pipeline conversion and revenue growth. Your deep understanding of our target audience and their pain points coupled with your expertise in translating technical features into compelling value propositions will be essential in this role.
Responsibilities
Messaging and Positioning
Develop and refine messaging frameworks that resonate with technical users and ML engineering team managers highlighting the unique value proposition of our products.
Create differentiated positioning strategies to effectively position our products against competitors in the market.
Collaborate with product management and sales teams to ensure alignment on messaging and positioning strategies.
Content Creation
Partner closely with growth marketing to identify content priorities that have significant impact on funnel conversion at different stages of the buyers journey.
Develop high-quality content including case studies blog posts technical articles advertisements emails technical social posts and presentations tailored to the needs and interests of technical users.
Work closely with subject matter experts to distill complex technical concepts into clear compelling content that educates and engages our target audience.
Manage the content calendar and ensure timely delivery of content assets to support product launches campaigns and ongoing marketing initiatives.
Monitor market trends competitive landscape and customer feedback to continuously refine go-to-market strategies and tactics.
Sales Enablement
Equip the sales team with the necessary tools and resources to effectively communicate the value proposition of our products to technical users.
Develop sales enablement materials such as pitch decks battle cards and training sessions to support sales efforts and drive revenue growth.
Collaborate with sales leadership to ensure alignment between marketing initiatives and sales priorities.
Market Intelligence
Conduct market research to gain insights into customer needs industry trends and competitive dynamics.
Synthesize market intelligence into actionable recommendations to inform product roadmap decisions marketing strategies and sales tactics.
Serve as a subject matter expert on the competitive landscape providing insights and guidance to internal stakeholders.
Qualifications
Bachelors degree in marketing business administration engineering or computer science.
Proven experience (3-5 years) in product marketing preferably in the B2B technology sector with a focus on highly technical products.
Deep understanding of engineering audiences their pain points and buying behavior. Experience marketing to data engineering ML or data science users preferred.
Working knowledge of basic software development tooling - git VS code python Jupyter notebooks or similar technologies a strong plus.
Strong storytelling and messaging skills with the ability to distill complex technical concepts into clear and compelling narratives.
Exceptional written and verbal communication skills with a keen eye for detail and accuracy.
Experience in content creation including writing and editing technical content such as whitepapers case studies and blog posts.
Self-starter with a growth mindset comfortable working in a fast-paced dynamic environment.
The estimated US base salary range for this position is $162000 - $194000 annually for employees based within California & New addition to base salary we offer competitive equity & comprehensive benefits such as medical dental vision life 401(K) flexible paid time off 10 paid holidays each calendar year sick time leave of absence as per the FMLA and other relevant leave laws. Individual compensation packages are based on multiple factors such as location level role scope and complexity as well as additional job-related factors such as skills experience and expertise.
Tecton is a remote-friendly company that employs a hybrid working policy for employees basedin the SF NY and Seattle areas. We believe that working in-person helps us stay connected collaborate faster and promote a strong culture while still providing the flexibility of working from home. We expect SF & NY employees to be in the office at least two designated days per week and those in the Seattle area at least two designated days per month.
Tecton values diversity and is an equal opportunity employer committed to creating an inclusive environment for all employees and applicants without regard to race color religion national origin gender sexual orientation age marital status veteran status disability status or other applicable legally protected characteristics. If you would like to request any accommodations from the application through to the interview please contact us at
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
Required Experience:
Manager
Employment Type
Full-Time
