Social Media and Employee Advocacy Manager
Social Media and Employee Advocacy Manager
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Job Description
Anticipated Contract End Date/Length: December 2025 with potential to extend
Work set up: Remote
Our client in the global professional services industry is seeking a strategic Social Media and Employee Advocacy Manager to join their global marketing team. This role involves managing the brands global online presence creating engaging content across LinkedIn Instagram and YouTube and translating stakeholder goals into impactful messaging. The position requires close collaboration with designers campaign managers and agencies to deliver creative concepts aligned with social media trends and audience behaviours. A key focus is developing and scaling the employee advocacy program to amplify the brands voice internally and externally.
What you will do:
Social Media:
- Build and oversee the social media content calendar and plan optimised content and campaigns that support initiatives that promote the brand and expertise.
- Help build a cohesive social media priority calendar on a quarterly basis that will be led by the global team and leveraged by countries.
- Daily management of all social media platforms and toolsposting reposting scheduling responding to comments and jumping on social trends and topics
- Implement paid social media advertising campaigns and manage budgets effectively to achieve targeted objectives.
- Define KPIs and metrics to measure the effectiveness of social media activity in driving brand awareness engagement and conversions sharing results with the broader team and key stakeholders regularly.
- Continuously review and understand industry trends algorithm changes best practices emerging platforms and customer feedback to ensure a best practice approach that serves our core audience. Share best practices and advice with wider marcom network.
Employee Advocacy
- Educate leaders and experts on the use of social media and promote its use within your company (LinkedIn).
- Utilising current tools create strategies and programs that encourage employees to share company content news and updates on their personal social media channels. This includes training sessions providing content and setting up incentives.
- Collaborating with the marketing and portfolio team to produce engaging content that employees can share. This involves understanding what resonates with both employees and their networks and ensuring the content aligns with the companys brand and messaging.
- Tracking the performance of employee advocacy efforts through metrics such as engagement rates reach and conversions. Using this data to refine strategies and demonstrate the value of the advocacy program to stakeholders.
Qualifications :
- At least 5 years of social media marketing experience (B2B consulting or services experience preferred).
- Proven fluency in spoken and written English with strong writing skills.
- Strong communication skills (written verbal analytical).
- Excellent organizational and time-management skills and able to juggle differing priorities.
- Highly collaborative proactive and innovative in the way they work.
- Excellent attention to detail.
- Interest in working with stakeholders across the globe and operating in different time zones.
Additional Information :
Candidates must be legally authorized to live and work in the country the position is based in without requiring sponsorship.
We appreciate your interest in this opportunity. Please note only applicants selected for an interview will be contacted.
HelloKindred is proud to be an equal opportunity employer committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race colour religion gender gender identity/expression sexual orientation national origin disability age or veteran status.
Remote Work :
Yes
Employment Type :
Contract
Employment Type
Remote
