Manager, Guest Analytics
Manager, Guest Analytics
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$ 90000 - 110000
1 Vacancy
Job Description
Wyndham Hotels & Resorts is now seeking a Manager Guest Analytics to join our team at the Parsippany - 22 Sylvan Way location in Parsippany New Jersey.
Why Wyndham
By joining Wyndham Hotels & Resorts you will play an integral role in our mission to make hotel travel possible for all. Youll be part of the largest hotel franchise company in the world where we strive to deliver the best value to our owners and guests. Most importantly youll be entrusted to live our unique Count on Me culture set by our core values of integrity accountability inclusive caring and fun. At Wyndham we provide all team members the opportunity to grow through best-in-class training and career development leadership training mentorship opportunities and educational support. Supporting our team members is a top priority which is why we offer competitive compensation and benefits vacation team member appreciation days workplace flexibility and much more. At Wyndham Hotels & Resorts we value and embrace a culture of diversity equity and inclusion that supports team members of all backgrounds and experiences. We cant wait to welcome you!
The Role
Wyndham Hotels & Resorts is seeking a Manager of Guest Analytics to support the growth of our guest engagement program. This role will analyze and derive insights based on omni-channel guest profile and event data that drive impactful business decisions for our portfolio of hotel brands and loyalty program. The ideal candidate is a collaborative & curious individual who pursues excellence in their work with a strong analytical mindset and a deep understanding of customer behavior.
This role is instrumental in evolving our guest engagement program in close partnership with Marketing Business Intelligence Data Product Martech and Agency Partners. They will be able to leverage data insights to optimize the customer experience draw actionable conclusions from research and translate findings into practical solutions. Key responsibilities will be guest journey audience and dashboard build testing execution data management and journey analysis.
What youll do
- Analyze customer offline and digital data across all channels and touchpoints throughout their journey identifying patterns and pain points and use those insights to recommend strategies to maximize customer engagement and conversion in existing or new journeys.
- Define size and build marketable audiences for highly targeted personalized journeys that drive business goals.
- Support Adobe Journey Optimizer campaigns set up and QA across email SMS Push App and Wed touchpoints to ensure accurate tracking.
- Develop dashboards within Adobe Customer Journey Analytics for journey performance analysis to monitor KPIs trends overtime and identify insights for continuous journey refinement.
- Manage customer journey testing pipeline including new request intake prioritization status tracking and backlog maintenance.
- Collaborate with the team on the design execution and analysis of tests to validate hypotheses and identify the most effective solutions for improving the customer journey.
- Profile guest date to develop personas and identify core segments that deliver deeper guest behavior understanding and improved marketing throughout the organization.
Youll be successful if you have
- Works well under pressure.
- Excellent multi-tasker with proven ability to prioritize tasks and projects.
- Ability to work autonomously with stellar time-management skills.
- Willingness to occasionally work off-hours to meet deadlines.
- Able to work both independently and in a team environment.
- Keen prioritization/adaptation skills; Ability to shift focus as business needs dictate.
- Strong presentation and communication skills (verbal and written).
- Must be results-driven proactive innovative solutions-oriented and curious.
Required Qualifications/Experience
- 5 years of experience in digital analytics or customer analytics.
- 3-5 years experience with Adobe Experience Platform technologies such as Adobe Analytics Adobe Customer Journey Analytics or similar technologies.
- Ability to write advanced sequel queries.
- Bachelors Degree from an accredited college or university.
Company Overview
Wyndham Hotels & Resorts is the worlds largest hotel franchising company by the number of properties with approximately 9200 hotels across over 95 countries on six continents. Through our network of approximately 872000 rooms appealing to the everyday traveler Wyndham commands a leading presence in the hospitality industry. Headquartered in Parsippany N.J. with offices around the world in London Shanghai Buenos Aires Dubai and more Wyndham employs more than 2000 corporate team members worldwide who are dedicated to the Companys mission of making hotel travel possible for all. Supporting thousands of franchisees and a growing global portfolio of 24 hotel brandsthink household names like Wyndham La Quinta Ramada Days Inn and Super 8Wyndham team members are a widespread group of individuals with diverse interests and backgrounds. Our unique Count on Me culture commitment to flexibility and core values of Integrity Accountability Inclusivity Caring and Fun are just part of what continues to make Wyndham an award-winning best place to work.
Wyndham Hotels & Resorts is an Equal Employment Opportunity Employer.
Job Location: Parsippany - 22 Sylvan Way22 Sylvan WayParsippanyNew Jersey07054
Employment Status: Full-time
Compensation & Benefits
For U.S. based positions only the expected pay range for this position is $90000-$110000annually.
Wyndham Hotels & Resorts carefully considers a wide range of factors when determining compensation such as work location background experience and performance. Compensation decisions are dependent on the facts and circumstances of each case.
In addition to the base pay this role is eligible to receive an incentive payment pursuant to the Annual Incentive Plan with a 15% annual target subject to the terms of the Plan.
Wyndham Hotels & Resorts is committed to attracting motivating and retaining talented team members who align with our companys core values. We are proud to reward our full-time team members with comprehensive benefit programs and resources which include:
- Health insurance with HSA and FSA options
- Dental insurance
- Vision insurance
- Life/AD&D insurance
- Short- and Long-Term Disability coverage
- 401(k) with generous company match
- Vacation time- Accrue 1.25hours of paid vacation per week
- Paid holidays- 11 Core Scheduled Paid Holidays with potential additional paid days off as business operations and the calendar permit (e.g. in 2025 there is an additional 8 days of paid company closure).
- Paid sick leave accrued as state and local laws require
- Additional paid time off in the form of one volunteer day bereavement time as well as jury duty time.
Participation in any of the benefit plans and programs made available to team members is subject to satisfaction of eligibility requirements. More information can be found on Our BenefitsPage. Wyndham Hotels & Resorts reserves the right to amend or terminate any benefit plan or program at any time in accordance with applicable law.
We are accepting applications for this position through 09/01/2025.
Required Experience:
Manager
Employment Type
Full-Time
