Senior Social Media Specialist - APAC South
Senior Social Media Specialist - APAC South
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Job Description
Team Name:
MarketingJob Title:
Senior Social Media Specialist - APAC SouthRequisition ID:
R025736Job Description:
Your Mission
As Social Media Specialist youll be the primary owner of Blizzards social channels across Australia New Zealand (ANZ) and Southeast Asia (SEA) leading content planning localisation publishing player engagement and campaign execution. Youll bring deep familiarity with social platforms creative instincts and a collaborative mindset to execute world-class content and ensure Blizzards social presence is culturally relevant and locally resonant.
You will partner closely with global and regional stakeholders across Marketing PR Influencer and Content as well as our external agencies to develop social plans that amplify franchise beats support commercial priorities and celebrate player passion.
Responsibilities
Own and lead Blizzards local social media strategy and content calendar for ANZ & SEA.
Localise and originate content across platforms (Meta X TikTok YouTube) that resonates with players and supports campaign objectives.
Manage the day-to-day publishing of content community interactions and player engagement across Blizzards social channels.
Act as project lead on regional activations in collaboration with cross-functional partners (Marketing PR Influencer etc).
Brief and manage social agencies to support campaign execution and evergreen content.
Track report and analyse key social KPIs (reach engagement sentiment) and provide insights to optimise strategy.
Stay ahead of platform trends local cultural moments and competitive landscape to inform content direction.
Act as an ambassador of Blizzards games and values online and when needed at local community or promotional events.
Player Profile
6 years of experience managing social media channels in a fast-paced marketing or community role.
Proven experience managing content and engagement across all major social platforms including Meta X (Twitter) TikTok and YouTube.
Strong editorial and copywriting skills with proven ability to write in-brand and in-tone.
Familiarity with social and content tools (e.g. Sprinklr).
Comfortable working across time zones and with global counterparts; able to operate with autonomy and initiative.
A collaborative team player who thrives in cross-functional environments.
Interest in gaming and digital entertainment is beneficial but not required we welcome candidates from all industries who bring strong social media expertise and cultural fluency.
Bonus: Experience with paid social campaigns community management or influencer activation.
Success in Year 1
Strong growth in regional social KPIs (reach engagement sentiment).
Delivery of locally relevant content and activations that connect Blizzard with regional player communities.
Establishment of a clear consistent voice for Blizzards franchises across ANZ & SEA.
Trusted partner across APAC and Global teams with strong cross-functional relationships and collaborative impact.
Our World
Activision Blizzard Inc. is the worlds largest interactive entertainment company with operations across North America Europe and Asia. We are home to some of the most beloved entertainment franchises including Call of Duty Skylanders World of Warcraft Overwatch Diablo Candy Crush and Bubble Witch. Our combined entertainment network delights hundreds of millions of monthly active users across the globe making us the largest gaming network on the planet!
Were proud to be included as one of FORTUNEs 100 Best Companies To Work For for five consecutive years and for having received a perfect score on the 2019 Corporate Equality Index released by the Human Rights Campaign Foundation the educational arm of the nations largest LGBTQ civil rights organization. Weve earned a spot on FORTUNEs Worlds Best Employers Most Admired Companies and Future 50 lists in addition to being ranked one of Fast Companys Worlds Most Innovative Companies in Gaming for three years in a row. Our global employees are some of the best and brightest talents across engineering entertainment media and technology.
The video game industry and therefore our business is fast-paced and will continue to evolve. As such the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.
Activision Blizzard is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity gender expression national origin protected veteran status or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
Required Experience:
Senior IC
Employment Type
Full-Time
