College and Marketing Communications Writer
College and Marketing Communications Writer
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$ 4146 - 6300
1 Vacancy
Job Description
CSUNs Tseng College provides advanced professional education to undergraduate graduate international and midcareer students. With more than $34 million in revenue the College is a leading provider of professional degrees certificates and custom-designed programs. Known for its premier support services the College employs an administrative staff of more than 65 full-time employees and over 25 part-time student administrative support assistants.
The College is nationally recognized for providing programs with formats delivery modes and locations that address the needs and constraints facing working professionals and their organizations. It works closely with businesses communities agencies and international partners to design and deliver programs that meet unique organizational needs and goals. To learn more about Tseng College go to strives to be a destination workplace where everyone understands that they belong to a community that is vital in advancing student success and providing exemplary service to all stakeholders. We foster an environment of success both for our students and our employees. We have a relentless passion for celebrating diversity equity and inclusion as well as being an employer of choice. You will also have the opportunity to realize your own goals and be recognized for the work you do and enjoy the unique value the CSUN community can offer. If this sounds like you youve come to the right place. Learn more: Duties
Under general supervision the College and Marketing Communications Writer creates foundational and compelling cases for programs collaborates cross-functionally on content ensures quality and search engine optimization (SEO) analyzes content performance and engages in ongoing professional development consistently reflecting CSUNs mission and commitment to student success. The role demands close collaboration with senior administrators program directors and faculty to effectively communicate the distinctive qualities and benefits of each academic offering. This includes developing comprehensive content strategies conducting thorough research and ensuring all materials align with branding standards and regulatory guidelines.
- Collaborate with the marketing and web development and program development teams to create engaging and informative copy for the Colleges website.
- Conceptualize and write compelling cases and engaging messaging for print materials such as flyers brochures catalogs and posters.
- Research write and edit articles for digital public relations (PR) purposes focusing on topics relevant to higher education online learning and industry trends.
- Ensure that all copy produced for websites print materials and digital PR articles incorporates relevant keywords meta tags and other SEO best practices.
- Analyze website and digital PR article performance metrics using analytics tools to identify opportunities for content optimization and improvement.
- Performs other duties as assigned.
*NOTE: To view the full position description including all of the required qualifications copy and paste this link into your browser: to graduation from an accredited four-year college or university; Bachelors degree Advertising Marketing Communications Journalism or Writing preferred higher-level degree is desirable. Knowledge Skills & Abilities Pay Benefits & Work Schedule General Information Equal Employment Opportunity CSUN is an Equal Opportunity Employer and prohibits discrimination based on Age Disability (physical or mental) Gender Gender Identity (including Nonbinary or Transgender) Gender Expression Genetic Information Marital Status Medical Condition Nationality Pregnancy or related conditions Race or Ethnicity (including color caste or ancestry) Religion or Religious Creed Sex (including Sex Stereotyping or Sex Characteristics) Sexual Orientation and Veteran or Military Status. Our nondiscrimination policy is outlined in the Interim CSU Nondiscrimination Policy. Reasonable accommodations will be provided for applicants with disabilities who self-disclose by contacting Recruitment Services at .
Employment Type
Full-Time
