drjobs Enterprise Growth Marketing Manager

Enterprise Growth Marketing Manager

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Job Location drjobs

Nashville - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job Description


XOi the leading provider of jobsite-focused technology for the field service ecosystem arms the industry with a digital tool that connects people to mission-critical equipment. XOi technology is the hub in which every part of the job - from the field to the manufacturer - connects. XOi provides AI-powered workflows asset and team management functions a comprehensive knowledge base and immediate revenue-producing insights leveraging data from current and historical projects. Beyond this tool that manages consistency profitability and transparency XOis goal is to create future-focused technology that modernizes the field service industry as a whole and delivers 1 of 1 asset origination performance and diagnostics information of mission-critical assets.

We are looking for a results-driven Enterprise Growth Marketing Manager to develop and execute targeted multi-channel marketing strategies that generate high-quality pipeline and build brand awareness for our Enterprise sales team. You will work cross-functionally with Sales SalesOps Product Marketing and Content teams to orchestrate account-based campaigns that engage educate and convert decision-makers within large commercial field service organizations. Success in this role means creating measurable impact on revenue - from lead capture to opportunity creation - through scalable repeatable programs tailored to Enterprise buyers.

The ideal candidate is a strategic marketer with a builders mindset. You are equal parts creative and analytical with a proven track record of designing programs that align with long sales cycles and multiple stakeholders. You have partnered closely with Sales before and know how to turn their feedback into actionable programs. You are comfortable working in fast-paced cross-functional environments and you bring energy curiosity and rigor to every campaign you run. You know how to prioritize high-impact work communicate clearly and deliver results that drive growth.

What You Will Do:

Campaign Strategy & Execution

  • Build and execute the Enterprise GTM demand strategy: Work closely with the Director of GTM to define campaigns aligned to strategic initiatives segment priorities and pipeline goals.

  • Design and execute data-driven multi-touch campaigns across all marketing channels including email paid media direct mail field events webinars and content syndication.

  • Drive innovation by identifying and implementing new technologies tools and strategies that improve TOFU (top-of-funnel) performance and targeting precision.

Full-Funnel Optimization

  • Own and optimize the full-funnel journey from intent through lead nurture and sales acceleration continuously improving conversion rates at each stage.

  • Monitor track and report on campaign performance across all channels and continuously optimize programs based on insights and feedback loops from Sales and Marketing Analytics.

  • Own and manage the Enterprise campaign calendar ensuring visibility coordination and measurement of all initiatives.

Sales Alignment & Enablement

  • Collaborate with the Enterprise Sales team to develop ABM plays territory-specific campaigns and sales enablement tools that align with real-time deal needs.

  • Partner closely with the ISR Manager and team to support personalized outreach develop field-ready assets and maintain a continuous feedback loop between Sales and Marketing.

Audience Targeting & Insights

  • Manage and leverage intent data and firmographic targeting tools (e.g. 6sense ZoomInfo LinkedIn PathFactory) to inform targeting and outreach strategies.

  • Build curated content playlists within PathFactory analyze engagement data and make informed campaign decisions based on insights.

  • Work cross-functionally with Product Marketing Content and Brand to create messaging and content tailored to Executive buyers Ops leaders and influencers in large accounts.


What Success Looks Like:

  • Enterprise pipeline generated and influenced by marketing consistently meets or surpasses revenue contribution goals.

  • Multi-channel campaigns demonstrate sustained engagement across diverse buying committee roles not just individual leads.

  • Sales and Marketing maintain a productive ongoing feedback loop that enhances alignment and accelerates deal velocity.

  • New tools and technologies are thoughtfully implemented to strengthen top-of-funnel performance and refine audience targeting.

  • Marketing performance is clearly communicated through executive-level dashboards that reflect meaningful impact on growth and strategic business outcomes.


Youll Thrive in This Role If You:

  • Have 58 years of B2B SaaS marketing experience with 2 years focused on Enterprise or Strategic Account demand generation

  • Understand complex buying cycles and how to activate account-based programs that resonate with multiple stakeholders

  • Have a proven track record of building campaigns that deliver qualified pipelinenot just MQLs

  • Have experience partnering closely with Sales teams and translating field insights into actionable programs

  • Are highly familiar with modern marketing tools and tech stack (e.g. HubSpot/Marketo Salesforce Gong PathFactory/6sense)

  • Possess an analytical mindset: You use data to inform decisions test hypotheses and report on impact

  • Demonstrate excellent project management and communication skillsable to align multiple stakeholders and bring clarity to execution

  • Bonus: Have experience in field service construction tech or adjacent verticals


Youre a Great Fit if Youre Someone Who:

  • Thrives in a fast-paced startup environment and stays calm focused and proactive when priorities shift

  • Has strong analytical and organizational skills with a bias for action and the ability to meet deadlines without losing sight of the bigger picture

  • Is equally comfortable collaborating with creative and technical teamsable to connect product details customer needs and compelling storytelling

  • Is a self-starter who knows how to be resourceful and get things done even with limited structure or direction

  • Embraces ambiguity and enjoys building processes in a high-growth environment

  • Leads with thoughtfulness empathy and a team-first attitude

  • Enjoys mentoring others and contributing to team growth by sharing knowledge best practices and insights

  • Brings an owner mindsettaking initiative aligning cross-functional stakeholders and driving work forward with confidence and clarity


What Youll Get:

  • A front-row seat to building a high-impact Enterprise GTM engine

  • Cross-functional collaboration with Sales Product and Marketing leadership

  • Competitive compensation and benefits

  • A mission-driven team focused on innovation customer success and long-term growth


XOi Benefits

  • XOi offers a comprehensive benefits package that includes medical dental and health with eligibility the 1st of the next month following your date of hire

  • XOi offers a 401(k) with eligibility at 90 days

  • XOi offers Discretionary Time Off

  • All new employees receive a one time $500 New Hire Stipend to support any updates needed for your home office space

  • All employees receive a $50/monthly stipend to be used for personal wellness and $50/ monthly stipend towards internet expenses


XOi Technologies is an Equal Opportunity Employer

At XOi we value individuality and the unique qualities we all bring to an organization. We believe we all bring experiences that have an incredible impact on our product and the experience our customers gain from using our products. We do not discriminate against employees based on race color religion sex national origin gender identity or expression age disability pregnancy (including childbirth or other related medical condition) genetic information protected military or veteran status sexual orientation or any other characteristic protected by applicable federal state or local laws.



Required Experience:

Manager

Employment Type

Full-Time

Company Industry

Department / Functional Area

Marketing

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