Sr. Product Manager - Marketing Analytics

Scopely is looking for aSenior Product Manager to join our Marketing Analytics team in Barcelona on a hybrid basis!

At Scopely we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our talented colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing publishing and innovating the mobile games industry connecting millions of people worldwide daily.

The Marketing Analytics team drive advanced analysis that helps the company evaluate its marketing and user acquisition investments and monitor ongoing performance to unlock business opportunities.

What will you do

As a Senior Product Manager within the Marketing Analytics team you will own the roadmap for the strategic analytics initiatives for Scopelys Marketing teams. You will be the bridge between our analytics team and performance teams who rely on these data products to drive the business

• Collaborate with diverse stakeholders to collect requirements and transform them into detailed products and measurement specifications
• Manage the entire product lifecycle from prioritization and refinement to monitoring and optimization ensuring alignment with marketing objectives
• Oversee the portfolio of analytical tools including data models Looker explores and dashboards ensuring they support effective decision-making
• Work closely with analytics engineering data analysts data scientists marketing teams and other business units such as finance and game teams to deliver data products that bring strategic fit user value and business value.

What Were Looking For

• 4-5 years of experience as an Analytics Product Manager and relevant experience in Data Analytics and/or Data Science - a background in social or mobile free-to-play gaming is a plus but not essential
• Experience in owning measurement frameworks aimed at assisting and supporting marketing and finance team decisions.
• Experience in attribution models reactivation frameworks Incrementality measurement and pLTV budget optimization & allocation and Governance models.
• Keen attention to detail easily spotting inconsistencies and areas for improvement
• Strong analytical background with proficiency in SQL and familiarity with modern data stack technologies (e.g. BigQuery dbt Looker)
• Excellent communication skills with the ability to engage with diverse groups of stakeholders: technical roles marketing finance and executive teams
• Willingness and conviction to challenge opinions and sternness to push back if necessary
• Flexible thinking with the ability to manage both detailed tasks and big-picture initiatives
• Creative mind with a keen interest in further exploring and expanding suggested initiatives providing new measurement perspectives

About Us

Scopely is a global interactive entertainment and mobile-first video game company home to many top award-winning experiences such as MONOPOLY GO! Star Trek Fleet Command Stumble Guys MARVEL Strike Force and Yahtzee With Buddies among others.

Scopely creates publishes and live-operates immersive games that empower a directed-by-consumer experience across multiple platforms--from mobile web PC and beyond.

Founded in 2011 Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Companys Worlds Most Innovative Companies Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia EMEA and North America and is home to many internal game development teams referred to as Scopely Studios with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion and is now an independent subsidiary of Savvy.

For more information on Scopely visit: