Senior Field Marketing Manager, Central Marketing
Senior Field Marketing Manager, Central Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
What are we looking for
We are looking for a dynamic and experienced public sector marketing leader to develop and execute our Central region go-to-market strategy. The ideal candidate is a results-driven marketer who is passionate about cybersecurity blends high-level strategic planning with the hands-on execution required to generate measurable pipeline and establish market leadership. This person will serve as the engine for our growth and a key partner to the sales organization.
What youll do:
- Own the go-to-market Central region field and channel marketing plan
- Define develop and execute comprehensive marketing programs to drive pipeline growth and customer loyalty. Integrated marketing programs may include: conferences seminars webinars partner enablement social media direct mailer campaigns
- Align with Sales VPs and Regional Directors as the strategic marketing partner of the Central sales team ensuring tight interlock on goals and strategy.
- Identify and communicate key trends competitive landscape and opportunities for growth
- Establish programs or processes to enable customer success and support account expansion/cross-sell/upsell
- Develop and execute a channel marketing strategy to enable engage and drive demand with and through our focus partners
- Communicate marketing plans and campaign results effectively to sales and leadership stakeholders.
- Track program results measuring program success and reporting metrics via SFDC and present to the regional AVP and marketing team
- Manage and balance regional field marketing budget and spend
What skills and knowledge should you bring
- 8 years of B2B marketing experience.
- Proven success in a senior individual contributor role responsible for both high-level strategy and hands-on execution.
- Demonstrated experience in cybersecurity or a closely related enterprise software (SaaS) industry.
- A track record of building and executing marketing programs with and through channel partners.
- Strong proven ability to collaborate with regional sales marketing and partner teams to achieve shared goals.
Why us
You will be joining a cutting-edge company where you will tackle extraordinary challenges and work with the very best in the industry.
- Medical Vision Dental 401(k) Commuter Health and Dependent FSA
- Unlimited PTO
- Industry-leading gender-neutral parental leave
- Paid Company Holidays
- Paid Sick Time
- Employee stock purchase program
- Disability and life insurance
- Employee assistance program
- Gym membership reimbursement
- Cell phone reimbursement
- Numerous company-sponsored events including regular happy hours and team-building events
Required Experience:
Manager
Employment Type
Full Time
