Associate Research Manager

About this job

Have you ever wondered whether Millennials are truly different from Gen Z Or how emerging technologies will reshape our everyday lives At the NIQ Consumer Behavior and Insights team we help shape the products and experiences of the future by delivering fact-based insights into consumer attitudes behaviors and trends.

As part of this boutique consultative arm of NielsenIQ youll design custom research studies that answer complex questions for a growing roster of Fortune 500 brands. This work requires deep thinking creativity and a strong grasp of both methodology and business context to uncover the who what where why and how behind consumer decision-making.

If youre curious collaborative and passionate about designing smart research and telling powerful stories join the NIQ Consumer Behavior and Insights teamwhere our goal is to show the world what people want.

Job Purpose

Help leading brands navigate the marketplace and identify opportunities for future growth through custom quantitative research

Support the client consulting team in designing and executing high-impact studies that address complex business questions

Develop insight-driven reports that represent the voice of the consumer and translate data into clear actionable business recommendations

Manage research projects from kickoff to delivery ensuring timelines quality standards and client expectations are consistently met

Contribute to revenue growth by delivering high-quality work fostering strong client relationships and driving project success

Responsibilities

As an Associate Manager you will primarily be focused on supporting the consulting team. Under the direction of senior members on the team you will collaborate with clients to understand their needs design and conduct quantitative research and translate research findings into actionable recommendations. Specific responsibilities include:

Client Leadership

Act as a trusted partner to clients by proactively managing day-to-day communications anticipating needs and ensuring high-quality delivery

Guide project workstreams balancing multiple priorities while maintaining alignment with client business objectives

Contribute to strategic discussions by grounding client decisions in data and surfacing actionable insights

Represent the research team with confidence in presentations and client meetings articulating both methodological rigor and business relevance

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Survey Design & Methodology

Guide the development of survey instruments that are methodologically sound and tightly aligned with business questions

Guide decisions on sampling strategy respondent targeting and data collection methods to ensure data quality and relevance

Implement advanced quantitative techniques (e.g. MaxDiff TURF segmentation) where appropriate with support from senior methodologists

Manage survey programming and testing processes with a sharp eye for logic flow and user experience

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Analytics & Storytelling

Own the initial analysis of complex data sets identifying patterns anomalies and compelling narratives that address core research objectives

Synthesize findings into clear business-focused insights that drive strategic decisions

Build high-impact deliverablesdecks reportsthat go beyond data reporting to influence client actions

Collaborate internal teams to enhance primary research by connecting dots using contextual data sets

Team Collaboration & Leadership

Mentor analyst team members by providing thoughtful feedback sharing best practices and creating opportunities for skill development

Collaborate operations teams to ensure seamless project execution

Contribute to a culture of accountability curiosity and a commitment to delivering work that inspires confidence and action

Curiosity creativity and a passion for understanding consumers and shaping business strategy through data

Qualifications :

Bachelors degree in marketing business social sciences or a related field; advanced degree a plus

3 years of experience in quantitative market research consulting or related fields with a strong foundation in survey-based methodologies

Proven ability to manage multiple projects simultaneously and deliver high-quality work on time and on budget

Strong analytical and critical thinking skills with experience interpreting complex data and translating it into clear actionable insights

Proficiency in Excel PowerPoint Google Workspace Suite and survey tools; experience with statistical software (e.g. SPSS R Q) is a plus

Excellent communication skills including the ability to present findings and recommendations to both internal stakeholders and clients

A collaborative mindset with the ability to work effectively across functions and contribute to a team-oriented culture

Additional Information :

US Benefits

• Comprehensive healthcare plan (medical Rx dental and vision).
• Flexible spending accounts and a Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.
• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

This role has a market-competitive salary with an anticipated base compensation of the following range: $64000 -$85000. Actual salaries will vary depending on a candidates experience qualifications skills and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment comprehensive health insurance industry-leading parental leave life insurance education support and more. 

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:  Work :

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