SQDC - Multimedia Strategist

BACKGROUND:

SqDC is the economic and business development arm of the Seabird Island Band. Our growing portfolio includes tourism hospitality and commercial ventures such as the Harrison Hot Springs Marina Harrison Grand Motel and more. We are deeply committed to advancing Indigenous economic development while preserving cultural integrity and community values.

We are seeking a talented versatile and culturally attuned Multimedia Strategist to support our corporate communications and branding efforts across SqDC and all its entities.

POSITION SUMMARY

As the Multimedia Strategist for Sqwqel Development Corporation (SqDC) and its affiliated business entities including the Harrison Hot Springs Marina Harrison Grand Motel and other ventures you will be responsible for both the strategic planning and hands-on creation of high-impact culturally aligned multimedia content. Your work will support the growth engagement and brand reputation of the entire SqDC portfolio.

BENEFITS & PERKS

Benefits vary by job type apply after a successful probationary period and are confirmed in the interview and hiring process.

• Extended health and dental benefits.
• Accrued vacation and sick time.
• Pension plan with matching employer contributions.
• Access to internal training programs professional development and skill enhancement.
• Competitive wage.

WHAT YOULL DO

Content Creation & Execution

• Design and produce high-quality multimedia materials for digital and print including social media content brochures reports presentations and promotional visuals.

• Capture and edit professional-grade photography and videography for use in marketing campaigns event coverage and organizational storytelling.

• Develop video content such as interviews project highlights business features and cultural vignettes for platforms like Instagram Facebook LinkedIn and YouTube.

• Create and maintain branded templates for internal and external communication.

• Manage and regularly update visual content on the websites and social media channels for all SqDC entities.

• Produce signage banners and wayfinding visuals for events facilities and promotional use.

Strategic Planning & Leadership

• Develop and implement an annual multimedia strategy that aligns with SqDCs strategic goals and community values.

• Lead campaign planning across entities including quarterly content roadmaps timelines and deliverables.

• Ensure cohesion in messaging visual identity and cultural tone across all content streams.

• Collaborate directly with department heads and entity managers to shape content strategies for specific business goals (e.g. tourism hospitality economic development).

Community & Cultural Integration

• Work closely with Elders cultural advisors and leadership to respectfully incorporate Indigenous language imagery and storytelling into all creative materials.

• Ensure content represents SqDCs mission values and community in a way that is accurate inclusive and culturally respectful.

Brand Management

• Maintain and evolve SqDCs brand identity across all print and digital platforms.

• Audit and update existing content signage and templates to ensure brand consistency.

• Ensure proper use of brand assets across websites promotional materials and social channels.

Analytics Innovation & Optimization

• Monitor and evaluate the performance of digital content and campaigns using platform analytics.

• Generate regular reports with insights and actionable recommendations for engagement growth and content optimization.

• Stay informed on multimedia trends social media innovations and audience behaviour.

• Recommend new tools formats and strategies to maintain SqDCs relevance and reach.

Project Management & Collaboration

• Manage project timelines content calendars and cross-entity campaigns using .
• Mentor or provide guidance to junior team members or interns when applicable.
• Contribute to organization-wide initiatives such as public engagement campaigns economic development events and community celebrations.
  

WHAT YOULL BRING

Education:

• Post-secondary degree or diploma in Multimedia Design Visual Communications Digital Media Photography Videography Marketing or a related field will be considered an asset.
• 35 years of professional experience in multimedia production graphic design and/or content strategy ideally in a communications marketing or corporate setting.

Other Skills/Qualifications:

• Adobe Creative Suite: Adobe Premiere Pro Photoshop Illustrator InDesign After Effects Animate Firefly Camera Raw Lightroom (Classic & Lite) Acrobat.
• Other Design/Video Tools: Animaker Canva (asset) Microsoft Word
• Social Platforms (for content creation and management): Instagram Facebook LinkedIn YouTube TikTok.
• Meta Business Suite (preferred).
• Analytics & Reporting: Meta Insights YouTube Studio Analytics LinkedIn Analytics.
• WordPress (content updates media upload page design blog publishing).
• Skilled use of cameras microphones and drones for high-quality content capture
• Ability to work effectively in a fast-paced dynamic environment.

Ideal Candidate Qualities

• Strong portfolio demonstrating versatility in design video and brand storytelling.

• Ability to adapt content for multiple business types (e.g. marina motel corporate).

• Deep appreciation for Indigenous culture and community-centered communications.

• Organized self-motivated and responsive to shifting deadlines and project priorities.

• Effective communicator who enjoys collaborative work with a diverse team.

Please note that this job posting is not for employment at Seabird Island Band but is posted on behalf of Sqwqel Development Corporation. All applications will be shared with their hiring panel.

Pre-Employment Screening:

Sqwqel Development Corporation is an equal opportunity employer and encourages applications from all qualified individuals. Pursuant to S. 41 of the BC Human Rights Code preference may be given to Applicants of Indigenous Metis or Inuit heritage. We are interested in a qualified candidate who is eligible to work and resides in Canada; however we are not able to sponsor visas.

We thank you for your interest. Only those selected for an interview will be contacted.

Required Experience:

Senior IC