Marketing & Communications Coordinator

Career Area:

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sustainable communities. We dontjust talk about progress and innovation here we make it happen with our customers where we work and live. Together we are building a better world so we can all enjoy living in it.

About COGMD

Caterpillars Oil and Gas Division (COGMD) provides superior products and service solutions to make our customers more efficient and lower the total cost of ownership. Globally we deliver engineered oilfield products equipment repair and field engineering services & solutions. Join our award-winning marketing team and help build solutions that change the industry.

About the role:

As a Marketing & Communications Coordinatoryou will act as the brand lead for one of Caterpillars subsidiary companies SPM Oil & Gas and support the execution of various dealer-led marketingactivities for Cat Oil & Gas.

What will you do:

• Supports the business objective and opportunities to develop and align the marketing tactics.
• Maintains effective internal communications in the marketing department to discuss and align the marketing strategy to the changing organizational scenarios.
• Leads the initiation and project management of dealer joint co-op marketing campaigns across the Americas.
• Ensures brand guidelines are adhered to across the company executing updates to the brand guidelines and resources as needed.

What you will have:

Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.

Level Basic Understanding:

Demonstrates a basic understanding of the concept of collaborative processes.

Explains the concept of collaboration as applicable to organizations.

Provides examples of how collaboration has helped achieve organizational goals.

Contrasts collaborative with competitive operating styles in organizations.

Creativity: Knowledge of the approaches tools and techniques for promoting creative original thinking and ability to apply it to a variety of business situations.

Level Basic Understanding:

Explains organizational incentives and rewards for innovation and creativity.

Describes the process for researching creative ideas.

Lists features of an environment conducive to creativity.

Demonstrates fresh and compelling ideas in own work.

Effective Communications: Understanding of effective communication concepts tools and techniques; ability to effectively transmit receive and accurately interpret ideas information and needs through the application of appropriate communication behaviors.

Level Basic Understanding:

Describes non-verbal behaviors that influence the interpretation of the message.

Cites examples of effective and ineffective communications.

Explains the importance of effective business communication.

Speaks/writes using correct language mechanics and gestures.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients vendors and peers.

Level Basic Understanding:

Provides examples of the characteristics of effective business relationships.

Identifies key business relationships in own organization.

Describes the nature of a productive business relationship.

Explains the benefits of building business partnerships.

Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.

Level Basic Understanding:

Cites examples of the process which allows the public to know about a brand and get a clear idea about their offerings.

Explains the relevance of marketing mix in marketing communications and describes the 4Ps of the marketing mix.

Keeps abreast of the latest techniques and methodologies in marketing communication.

Lists different promotional and marketing communication techniques.

Additional Information:

• A bachelors degree is required for this role
• Relocation is not available for this position

Summary Pay Range:

Compensation and benefits offered may vary depending on multiple individualized factors job level market locationjob-related knowledge skills individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility terms and guidelines. This is a summary list of benefits.

• Medical dental and vision benefits*

• Paid time off plan (Vacation Holidays Volunteer etc.)*

• 401(k) savings plans*

• Health Savings Account (HSA)*

• Flexible Spending Accounts (FSAs)*

• Health Lifestyle Programs*

• Employee Assistance Program*

• Voluntary Benefits and Employee Discounts*

• Career Development*

• Incentive bonus*

• Disability benefits

• Life Insurance

• Parental leave

• Adoption benefits

• Tuition Reimbursement

* These benefits also apply to part-time employees

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

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