Job Title: Creative Director
Job Location: Jersey City NJ
Job Type: Full-Time
Job Description:
- The Marketing and Communications department shapes and promotes DTCCs brand messaging and public image across all channels.
- This team develops and executes results driven strategic marketing campaigns manages internal and external communications oversees media relations and creates content that engages target audiences to deliver impact.
- Through digital marketing advertising public relations social media email thought leadership and events the department works to drive awareness attract and retain customers or stakeholders and drive business growth.
- Advertising public relations social media and events the department works to drive awareness attract and retain customers or partners and supports overall business goals.
- The Creative Director will be a visionary hands-on leader empowered to elevate our in-house creative team bringing our brand to life through high-impact visually compelling design and storytelling.
- As the innovative engine behind our brand expression you will oversee a multidisciplinary team of designers motion graphic artists and animators guiding them to produce high-impact visually compelling work that brings our brand to life at every touchpoint.
- Oversee the end-to-end creative process across digital social video web experiential and print to ensure a consistent and cohesive brand expression that elevates our presence in the market.
- Lead coach and grow a multidisciplinary team of brand designers motion graphic artists and animators. Empower them to deliver exceptional work that pushes creative boundaries while staying true to brand strategy.
- Bring our brand pillars and strategic positioning to life through original resonant creative concepts that differentiate the brand and drive emotional engagement.
- Define and uphold creative standards workflows and review processes that ensure high-quality scalable and timely creative execution across all deliverables.
- Partner with brand strategy marketing management digital social video PR internal communications and more to ensure creative output supports strategic goals and aligns with messaging frameworks and business priorities.
- Balance creative vision with operational efficiency-prioritizing projects allocating resources and ensuring deadlines and budgets are met across a fast-paced creative pipeline.
- Stay at the forefront of design technology and media trends. Introduce new tools formats and ideas-such as 3D design motion graphics and interactive storytelling-that keep the brand modern and engaging.
- relationships with external agencies freelancers and production partners when needed ensuring creative integrity quality and consistency across outsourced work.
- Mitigates risk by following established procedures spotting key errors and demonstrating strong ethical behavior.