Senior Field Marketing Manager, LATAM
Senior Field Marketing Manager, LATAM
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Job Description
With 1000 intelligence professionals over $300M in sales and serving over 1900 clients worldwide Recorded Future is the worlds most advanced and largest intelligence company!
The role: Youll develop and execute the marketing strategy in collaboration with sales leadership to establish a plan to exceed pipeline targets. Youll roll-out inbound and outbound demand generation and pipeline acceleration programs across the LATAM region including events integrated digital campaigns paid advertising programs account-based marketing lead nurturing thru-partner campaigns and customer advocacy activities.
What Youll Do as Sr. Field Marketing Manager:
- Set regional field marketing strategy in partnership with sales and channel teams
- Create demand through various marketing tactics including integrated campaigns conferences and local events account-based marketing (ABM) programs industry-specific campaigns joint channel and tech alliance marketing activities and more
- Monitor and report on campaign results and effectiveness including ROI and recommend changes as needed
- Collaborate and optimize communication with with Corporate/Product Marketing and Demand Generation on successful strategies for increasing event participation revenue growth and community awareness
- Ensure that content is aligned with corporate go-to-market messaging and positioning
- Work closely with partnership teams to identify and cultivate partner relationships. Execute on general event logistics as needed (venue search marketing invites staffing onsite coordination etc.)
- Manage prospect lists between the companys CRM and marketing automation databases and vendors progress (export and import)
- Manage vendors assisting with demand generation such as content syndication groups graphic designers fulfillment agencies
- Coordinate initiatives across internal teams and vendors
- Provide regional assistance to marketing initiatives as required
- Provide feedback to relevant stakeholders based on sales and prospect feedback
What Youll Bring as The Sr. Field Marketing Manager:
- 5 years experience in field or similar marketing role cybersecurity experience preferred
- Proven ability to plan and execute strategic campaigns
- Strong communication skills able to build and maintain relationships
- Self motivated proactive thinker
- Strong team player with the ability to work with multiple stakeholders
- Demonstrated analytical organizational negotiation and project management skills
- Willing to travel (20 - 30%)
- SFDC HubSpot knowledge a plus
#LI-remote
Why should you join Recorded Future
Recorded Future employees (or Futurists) represent over 40 nationalities and embody our core values of having high standards practicing inclusion and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.8-star user rating from Gartner and more than 45 of the Fortune 100 companies as clients.
Want more info
Blog & Podcast: Learn everything you want to know (and maybe some things youd rather not know) about the world of cyber threat intelligence
Linkedin Instagram&Twitter: Whats happening at Recorded Future
The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
Timeline: History of Recorded Future
Recognition: Check out our awards and announcements
We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work Recorded Future is made a better place every day.
If you need any accommodation or special assistance to navigate our website or to complete your application please send an e-mail with your request to our recruiting team at
Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race religion color national origin gender including pregnancy sexual orientation gender identity age marital status veteran status disability or any other characteristic protected by law.
Recorded Future will not discharge discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about discussed or disclosed the compensation of the employee or applicant or another employee or applicant.
Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts and in alignment with our hiring practices across all jurisdictions.
Notice to Agency and Search Firm Representatives:
Recorded Future will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Recorded Future including those sent to our employees or through our website will become the property of Recorded Future. Recorded Future will not be liable for any fees related to unsolicited resumes.
Agencies must have a valid written agreement in place with Recorded Futures recruitment team and must receive written authorization before submitting resumes. Submissions made without such agreements and authorization will not be accepted and no fees will be paid.
Required Experience:
Manager
Employment Type
Full Time
