Senior Marketing Brand Strategist Remote
Senior Marketing Brand Strategist Remote
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Job Description
Amplify our purpose-led brand Shape engaging narratives Drive measurable growth
About Popcorn Potential
Popcorn Potential is a modern purpose-led leadership consultancy that empowers professionals to build careers they truly love. We celebrate global citizens expats and forward-thinking individuals who bring bold ideas and diverse experiences to the table. As we grow our digital footprint across North America were seeking accomplished Marketing and Brand Strategists to help amplify our message expand our reach and transform insight into meaningful impact.
What Youll Do
- Brand Strategy & Positioning Refine value propositions and craft an integrated brand story that resonates across web socials and events.
- Digital & Social Media Marketing Plan execute and optimise multi-channel campaigns (LinkedIn Instagram YouTube paid social SEO/SEM) to grow qualified leads and community engagement.
- Content Leadership Own your editorial calendar oversee thought-leadership assets (articles video podcasts) and interact with a network of global professionals who are likeminded.
- Growth & Performance Analytics Track KPIs leverage marketing-automation and CRM data and translate insights into actionable strategies that convert.
- Launch & Campaign Management Orchestrate recruitment launches participate in webinars and virtual in person global events that convert audience interest into purpose led leverage.
- Stakeholder Collaboration Partner and collaborate with our global community to ensure brand consistency and a seamless client journey.
What You Bring
- 5 years in marketing management brand strategy or digital growth roles preferably supporting success education and personal growth brands and or products.
- Proven success scaling social-first campaigns building funnels and optimising paid/organic channels.
- Hands-on expertise with MarTech stacks (e.g. Google Analytics Meta Ads LinkedIn Campaign Manager Canva/Adobe AI-powered content tools).
- Data-driven mindset and the ability to translate analytics into persuasive storytelling.
- Confident communicator who can mentor executives and professionals on brand voice and thought leadership.
- Passion for continuous learning and human-centred growth (leadership and growth mindset)
Why Join Us
- Remote-First Flexibility Work from anywhere part-time or full-time.
- Purpose-Driven Mission Market programs that genuinely transform careers and lives.
- Performance-Based Income Uncapped earning potential based on leadership results and impact.
- Autonomy & Influence Own your marketing roadmap and see your strategies come to life quickly.
- Continuous Growth Access executive coaching leadership retreats and a global peer community invested in your success.
Ready to Elevate a Purpose-Led Brand
If your current role feels a little stale maybe its time to pop into something fresher Still stuck in the microwave of burnout We will help you pop your career forward so you can authentically walk your talk with confidence. Apply and tell us how youll develop our brand awareness drive lead generation and enhance measurable growth.
Note: Applicants must hold full working rights in The United States of America or Canada. This opportunity is not suitable for new graduates or students.
Employment Type
Full Time
