Senior Director, Marketing
Senior Director, Marketing
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$ 192000 - 252000
1 Vacancy
Job Description
Hi were Oscar. Were hiring a Senior Director Marketing to join our Marketing team.
Oscar is the first health insurance company built around a full stack technology platform and a focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselvesone that behaves like a doctor in the family.
About the role
As a Senior Director Marketing you will develop and implement comprehensive marketing strategies that align with overall business objectives. The role is responsible for anticipating factors that could influence strategies and may impact company position in the market and leveraging business inputs to create marketing plans across channels (email sms paid media social direct mail etc) that will achieve enterprise goals. You will set the strategy for the team ensure prioritization manage budgets and ensure teams are aligned to goals.
You will report to the Vice President Growth Marketing.
Work Location:
Oscar is a blended work culture where everyone regardless of work type or location feels connected to their teammates our culture and our mission.
This is a hybrid role in our New York office. You will work part of the time in the office and part of the time remote / work-from-home. #LI-Hybrid
Pay Transparency:
The base pay for this role is: $192000 - $252000 per year. You are also eligible for employee benefits participation in Oscars unlimited vacation program company equity grants and annual performance bonuses.
Responsibilities
- Oversees the strategic direction and execution of marketing efforts to ensure acquisition retention and engagement goals are met.
- Owns & defines marketing approach across channels to achieve business goals.
- Stays abreast of marketing trends and capabilities ensuring the marketing tools and technology solutions are best in class.
- Forecasts the impact of marketing campaigns not only at a channel level but also as it impacts the overall business.
- Proactively identifies opportunities to drive the business and leads cross functionally to drive incremental growth and revenue.
- Leads a team of marketing subject matter experts developing future leaders and continually increasing the impact of the team.
- Manage and allocate budgets ensuring efficient spend and maximizing ROI.
- A channel expert with depth in capabilities application and orchestration of marketing channels - paid owned and earned.
- A leader who influences others organizes complex workstreams and expertly communicates marketing strategies and results.
- Compliance with all applicable laws and regulations.
- Other duties as assigned.
Qualifications
- Bachelors Degree or 4 years commensurate work experience.
- 12 Years of professional experience in marketing finance data or discipline where the role is setting the strategy for a team and delivering results.
- 8 years of Experience leading and developing a team of marketing professionals building a collaborative high performing environment.
- 8 years experience developing and measuring marketing campaigns that achieve quantifiable business goals including acquisition retention CAC and ROI.
- 5 years experience designing and measuring tests developing marking KPIs and delivering executive level results presentations.
- 5 years experience designing complex campaigns across audiences and channels inclusive of targeting testing and segmentation to design resulting in measurable results tied to business goals.
- 5 years experience leading multiple (5 simultaneously) complex projects across a variety of cross functional teams delivered on time and on budget.
- 3 years of experience effectively managed budgets within forecast and managed at least 5 vendor negotiations resulting in long term partnerships.
Bonus Points
- Healthcare experience in a leadership role.
- Hands on experience in marketing channels - email sms social media search paid digital etc.
- Experience designing and implementing attribution models.
- Managing budgets of over $5M.
This is an authentic Oscar Health job opportunity. Learn more about how you can safeguard yourself from recruitment fraud here.
At Oscar being an Equal Opportunity Employer means more than upholding discrimination-free hiring practices. It means that we cultivate an environment where people can be their most authentic selves and find both belonging and support. Were on a mission to change health care -- an experience made whole by our unique backgrounds and perspectives.
Pay Transparency: Final offer amounts within the base pay set forth above are determined by factors including your relevant skills education and experience. Full-time employees are eligible for benefits including: medical dental and vision benefits 11 paid holidays paid sick time paid parental leave 401(k) plan participation life and disability insurance and paid wellness time and reimbursements.
Reasonable Accommodation: Oscar applicants are considered solely based on their qualifications without regard to applicants disability or need for accommodation. Any Oscar applicant who requires reasonable accommodations during the application process should contact the Oscar Benefits Team () to make the need for an accommodation known.
Artificial Intelligence (AI) Guidelines: Please see our AI Guidelines for the acceptable use of artificial intelligence during the interview process at Oscar.
California Residents: For information about our collection use and disclosure of applicants personal information as well as applicants rights over their personal information please see our Notice to Job Applicants.
Required Experience:
Exec
Employment Type
Full-Time
