Performance Manager

Aion Bank is a fully regulated European bank and credit institution combining Vodenos cutting-edge private blockchain-based platform with its ECB banking license strong balance sheet and deep regulatory expertise. Our mission is to provide a comprehensive suite of embedded banking solutions enabling businesses to seamlessly integrate financial services into their offerings.

As part of the UniCredit Group Aion Bank and Vodeno will accelerate their digital banking offer in strategic markets and will act as a sandbox for innovation for the wider UniCredit Group. Aion Bank and Vodenos existing Banking-as-a-Service (BaaS) offering across key European markets includingGermanyandPoland will see the bank embed its services - ranging from account access and deposits to lending payments and loyalty programs - directly into non-banking digital platforms facilitating seamless customer experiences.

At Aion Bank ourbiggest strength is our peoplea team of highly intelligent creative and ambitious professionals who thrive in a fast-paced innovative environment. We believe in delivering results while fostering a culture of passion and collaboration.

The Role: We are seeking an experienced and highly analytical Performance Manager to join our growing marketing department. In this critical role you will be responsible for planning executing and optimizing our digital performance campaigns across various channels to drive customer acquisition engagement and retention. You will play a key role in maximizing our marketing ROI and achieving ambitious business goals.

Key Responsibilities:

• Develop and implement comprehensive performance marketing strategies aligned with business objectives.

• Manage and optimize campaigns across key digital channels with a strong focus on:

  • Affiliate Marketing:Identify recruit and manage affiliate partners to drive high-quality leads and conversions. Develop and negotiate incentive structures monitor performance and optimize affiliate programs.

  • Programmatic Advertising:Oversee the planning execution and optimization of programmatic display video and audio campaigns across various DSPs. Leverage data and audience segmentation to improve targeting and efficiency.

  • Search Engine Marketing (SEM):Manage and optimize paid search campaigns (Google Ads Bing Ads) including keyword research ad copy creation bidding strategies and landing page optimization to maximize conversions and minimize CPA.

• Oversee and collaborate with external agencies including our media house to ensure seamless campaign execution and alignment with our strategic goals.

• Take ownership of the entire creative lifecycle from conceptualization and development of ad creatives to their implementation across all channels.

• Build and nurture strong relationships with agency partners ensuring clear communication effective feedback loops and a collaborative approach to achieving campaign objectives.

• Drive the optimization of all creative assets and campaign elementsbased on performance data A/B testing and market insights to continuously improve results.

• Conduct in-depth performance analysis identify trends and provide actionable insights to improve campaign effectiveness.

• Work closely with internal teams including product sales and analytics to ensure integrated marketing efforts.

• Manage budgets forecast performance andreport on key KPIs and overall resultsto stakeholders.

• Stay up-to-date with the latest industry trends technologies and best practices in performance marketing.a

• Proven track record (3 years) in performance marketing preferably within the financial services industry or a highly regulated environment.

• Demonstrable expertise in managing and optimizingaffiliate marketing programs.

• In-depth knowledge and hands-on experience withprogrammatic advertising platforms and strategies.

• Advanced proficiency inSearch Engine Marketing (SEM) including Google Ads certification.

• Proven experience in managing agency relationships including media houses.

• Strong understanding of creative development implementation and optimization for digital campaigns.

• Strong analytical skills with the ability to interpret complex data identify opportunities and make data-driven decisions.

• Excellent communication and interpersonal skills with the ability to articulate complex strategies to diverse audiences.

• Results-oriented mindset with a focus on achieving and exceeding KPIs.

• Bachelors degree in Marketing Business or a related field.

We look forward to hearing from you!

Diverse teams really are the best teams. Research shows that some candidates may hesitate to apply for a job unless they meet every requirement. If you are excited about working with us we encourage you to apply - even if youre not 100% sure. We are interested in getting to know you and learning about what you bring to the table.

Please note that we may close a job posting early if we receive a large number of exceptional applications.

Good luck!