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You will be updated with latest job alerts via emailSenior Marketing Manager Global Investment Marketing
We are seeking a highly skilled and excellent executor Senior Marketing Manager to join Mercers Global Investments Marketing Practice based in London. This is a hybrid role that has a requirement of working at least three days a week in the London office.
This is a fantastic opportunity to gain Global exposure working on high-impact projects and initiatives; the opportunity to shape the teams marketing agenda and work with senior leadership and to join a dynamic inclusive culture committed to your professional growth and development
This role is responsible for developing and executing comprehensive marketing strategies that drive engagement and visibility across Mercers digital platforms and proprietary research platforms as well as leading key global initiatives and flagship thought leadership initiatives.
As a senior member of the marketing team you will play an instrumental role in setting strategy supporting the Global Head of Marketing and delivering flawless execution and helping the team to drive Mercers Global Investments commercial agenda and sales targets across various client segments. You will have two direct reports to mentor.
Your remit will span across 6 regions with the objective to deliver firm-wide programmes content and assets to key markets for localization and implementation. You will work cross-functionally with other marketing and communications colleagues centers of excellence and legal and compliance to ensure the most effective and efficient delivery of campaigns.
We will count on you to:
Digital Platform Strategy & Execution
Own and execute marketing strategy for all investment-related content on MercerInsight and MercerInsight Community.
Partner with Mercers digital content and product teams to optimize user experience engagement and lead generation across all platforms.
Ensure consistent brand voice message alignment and content quality across assets.
Flagship Thought Leadership Initiatives
Lead the marketing strategy content development and execution for global flagship investment reports including the Mercer CFA Institute Global Pension Index and the Large Asset Owner Barometer.
Collaborate closely with research teams media relations and external partners to maximize the impact and global reach of these reports.
Manage timelines stakeholder engagement and post-launch amplification.
Campaign Reporting & Insights
Collaborate with the digital COE to deliver actionable campaign reporting and performance insights across marketing initiatives.
Produce regular updates for the marketing community and leadership including:
Internal campaign performance reports to global marketing teams.
Weekly Top 3 reporting to Global Investments Leadership.
Executive summaries and insights for senior stakeholders.
Global Initiatives & Events Leadership
Lead the ongoing marketing strategy and cross-functional coordination for Mercers A partner to your portfolio global investment narrative initiative.
Oversee the development and delivery of event marketing initiatives to support Mercers flagship Global Investment Forums with a focus on driving attendance and engagement.
Oversee marketing planning and execution for Mercer Investments presence at high-profile events including the World Economic Forums Annual Meeting in Davos.
Ensure cohesive messaging and brand positioning across all global investment events and thought leadership engagements.
Collaboration & Leadership
Serve as a key liaison between global marketing regional marketing leads investment leadership research consulting and investment teams.
Provide strategic counsel and support to internal stakeholders ensuring marketing alignment with business priorities.
Manage cross-functional project teams and agency partners to ensure timely high-quality delivery.
What you need to have:
Solid progressive marketing experience within financial services or institutional investment.
Excellent PowerPoint skills this is a mandatory pre-requisite.
Exceptional project management and stakeholder engagement skills.
Highly analytical with a data-driven approach to campaign reporting and performance optimization.
Excellent verbal and written communication skills with a strong ability to influence and collaborate across levels.
What makes you stand out:
Deep understanding of global marketing strategy and digital platform management
Strong experience leading global campaigns and thought leadership initiatives
Why join our team
We help you be your best through professional development opportunities interesting work and supportive leaders.
We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues clients and communities.
Our scale enables us to provide a range of career opportunities as well as benefits and rewards to enhance your well-being.
Required Experience:
Exec
Full-Time