Brand Manager/Product Manager (Home Care Products)
Brand Manager/Product Manager (Home Care Products)
Posted on :
04-07-2025
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1 Vacancy
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Job Description
Overview:
We are hiring a Brand/Product Manager to lead strategic initiatives across a portfolio of consumer goods in the home care categories. This is a key role within a prominent organization in the FMCG industry ideal for someone passionate about brand building and market growth.
Key Responsibilities:
- Plan and implement brand strategies aimed at strengthening brand recognition and increasing sales performance.
- Analyze consumer behavior and market trends to shape brand positioning and campaign strategies.
- Oversee the entire product lifecycle from ideation and development to packaging pricing and marketing promotions.
- Collaborate with internal teams such as marketing product development and manufacturing to ensure consistent brand execution.
- Evaluate brand performance using data and analytics making informed adjustments to enhance effectiveness.
- Serve as a brand representative at industry events exhibitions and business engagements.
- Support a team culture of ongoing learning and staying current with market best practices.
- Take on additional responsibilities as needed to support team goals.
Requirements
- Minimum 5 years of experience managing brands in FMCG home or personal care sectors.
- Proven success in executing brand strategies that have delivered measurable growth.
- Strong grasp of market dynamics consumer insights and competitive positioning.
- Excellent communication and stakeholder management skills.
- Analytical mindset with the ability to draw conclusions from performance data.
- Innovative thinker capable of driving creative marketing initiatives.
- Bachelor s degree in Marketing Business or a related discipline.
Benefits
- Attractive compensation and full health coverage.
- Professional development through learning and upskilling programs.
- Flexible work options to support personal and professional balance.
- Team engagement through sports and wellness activities.
FMCG, Home care products, Product Management, Product lifecycle, NPD, Strong communications skills, Nielsen/Kantar, Analysis skills
Employment Type
Full Time
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