Senior Marketing Manager

About the Role  

We are looking for an experienced Senior Marketing Manager to lead our marketing team. Reporting directly to the Chief Operating Officer the Senior Marketing Manager will be responsible for creating and executing comprehensive marketing outreach campaigns aimed at sourcing and developing new business opportunities expanding Sibyllines market presence and client base whilst enhancing our reputation and maintaining the Sibylline brand.  

As Senior Marketing Manager you will be responsible for oversight of all marketing initiatives including but not limited to product marketing digital marketing content and customer engagement. Partnering with the COO and our in-house Client Success Team you will ensure our marketing efforts are aligned with the companys strategic priorities and revenue goals and will create compelling messaging that articulates the companys value proposition and advertises our solutions to traditional adjacent and emerging markets. 

As such Strong communication leadership skills innovation and project management experience are essential for success in this dynamic role. 

This is a hybrid role requiring occasional presence in the London office.  

Responsibilities 

Management:

• Direct Line Management of a small team including our social media specialist and audio/visual media producer. 

Marketing campaigns:

• Partner with the Client Success team to oversee the creation of digital solution-focused marketing campaigns aligned with our brand standards culture and strategic vision.  
• Establish and track KPIs to measure campaign effectiveness and ROI and optimisation based on data insights.  
• Cross-functional collaboration with key internal Stakeholders including Product teams Customer Success People Team and Branding to ensure cohesive vision and delivery. 

Marketing research:

• Analyse market trends and competitor activities to inform outreach strategies 
• Maintain a deep understanding of the companys products and services and evolutions in the market. 

Events:

• Develop marketing and promotional materials for use at external and internal events both pre and post-event in partnership with the client success team.  
• On occasion the Senior Marketing Manager will project manage cross-team collaboration on various facets of planningexecution and follow-up activities 
• On occasion the individual must manage calls or projects outside of traditional business hours 

Requirements 

• 812 years of progressive experience in marketing including leadership roles in fast-paced environments. 
• Proven success in scaling B2B or B2C marketing efforts at a mid-sized company or startup. 
• Ability to thrive in an electronic environment and utilise technology to deliver information 
• Proficiency in Microsoft Office Suite and LinkedIn Marketing strategies.  
• Ability to work independently and as part of a team; adaptable to conquering new challenges in a dynamic and fast-paced environment 
• Excellent communication (both written and verbal with English fluency) and strong interpersonal skills 
• Exceptional leadership team development and project management skills. 
• Strong communication and presentation skills with the ability to influence stakeholders at all levels. 
• Bachelors Degree in Communications Marketing English or a similar field.  

Nice to have   

• Pre-existing knowledge of the risk/security intelligence industry and/or experience in an adjacent industry 

Additional Information :

Interview Process   

• Initial call with our Talent Acquisition team member 
• 30-minute video interview with the hiring manager 
• Panel interview with some of the team members and hiring managers at Sibylline 

Research indicates that certain groups are less likely to apply for a position unless they meet every single requirement. If you feel you meet some of the requirements and can offer a unique perspective to this role we strongly encourage you to applyyou might be the perfect fit were looking for! 

Sibylline is committed to the recruitment and selection of candidates without regard for sexual orientation gender ethnicity age political beliefs culture and lifestyle. We are committed to fostering a business culture that reflects these values and promotes equal opportunity. 

Remote Work :

No

Employment Type :

Full-time