Job Description
Job Title: Commercial Marketing Manager
We are hiring for our client a dynamic and rapidly growing FMCG company based in Belfast who are seeking a Commercial Marketing Manager to lead and shape the future of their brand portfolio. This is a unique opportunity to join a passionate and ambitious team where youll be at the forefront of marketing strategy brand development and commercial execution. This role offers significant autonomy ownership of key brand portfolios and the chance to work with some of the most exciting names in the sector.
Top 3 Things to Know About this Job:
- Senior strategic role with ownership of brand portfolios
- Full-time Belfast-based with scope to influence key commercial decisions
- Work with innovative FMCG brands in a fast-moving collaborative environment
The Role:
- Lead development of the brand portfolio overseeing brand architecture NPD and consumer-led marketing strategy.
- Collaborate with creative agencies to deliver standout branding packaging and campaign execution.
- Act as the key contact for Principal agency brands managing communication and strategic alignment.
- Deliver TTL marketing campaigns across trade digital shopper print and experiential.
- Analyse brand and product performance at SKU and customer level identifying gaps and opportunities.
- Support sales teams with compelling brand plans activation strategies and customer presentations.
- Manage marketing budgets and ensure optimal spend aligned with ROI.
- Align internal teams to marketing strategies through clear communication and performance updates.
The Person:
- 5 years of commercial or trade marketing experience within FMCG consumer goods or retail.
- Strategic mindset with strong creative and analytical capabilities.
- Excellent communication and relationship management skills.
- Proficient in data analysis campaign reporting and marketing tools (Excel PowerPoint CRM digital platforms).
- Proven experience in brand management product launches and cross-functional collaboration.
- Degree in Marketing Business or related field preferred (or equivalent practical experience).
For further information and to apply for this Commercial Marketing Manager role please contact Ryan McMahon in confidence. Visit our website for a full list of Sales & Marketing opportunities.
Required Experience:
Manager