At Cinfed Credit Union we pride ourselves on being a member-first organization. As an employee youre a member too! Our passion is helping our community and those who live in it. Weve worked hard to create a work environment that is a community of its own and full of people who truly care for one another and want to see each other succeed. Our mission is to be the first choice in financial solutions because we care about our members success. We believe that what we do has an impact on our members lives and we are here to help them reach their financial goals. Cinfedis searching for a Digital Marketing Specialistbased at ourOakley Corporate Headquarters. What We Have to Offer - A starting rate of$24-27per hour dependent on experience
- Named a Cincinnati Top Workplace for 10 consecutive years; work in an environment where your co-workers really do love their jobs!
- Generous 401K match up to 6%
- PTO up to 11 paid holidays
- Opportunities for advancement -we prioritize promoting from within
- Opportunities to volunteer in the community
- Health Vision and Dental insurance available
- Tuition reimbursement
Job Summary The Digital Marketing Specialist will be responsible for executing effective digital marketing strategies to support the growth of the credit union. This position will manage and optimize our digital presence through social media email marketing and digital advertising. This role will also assist in the creation of engaging and brand-aligned content for external marketing. Job Description Digital Campaign Management: - Regularly access review track and report on primary sources of consumer data for Cinfed including Google Analytics social media metrics Savvy Money digital advertising results email marketing results UTM codes and other sources
- Develop execute and monitor digital campaigns across channels including social media websites and digital advertising
- Track trends in consumer digital consumption to keep messaging current and take advantage of opportunities; monitor competitor offers and marketing campaigns
- With support from the rest of the Marketing team plan develop implement and monitor campaigns that align data points Cinfed products and services and market opportunities
- Work with external vendors to gain additional insights from data integrating with in-house campaigns and/or providing strategic direction
Content Creation & Strategy: - Work collaboratively with internal and external teams to execute a focused content strategy
- Develop video assets for use across digital platforms; create other content as appropriate
- Support content strategy with insights from data sources
- Maintain brand consistency throughout all marketing projects
Technology Tools & Trends: - Review new technologies and emerging trends to keep Cinfed at the forefront of developments in digital marketing
- Stay current with digital marketing trends tools and best practices
Job Requirements - Bachelors degree in marketing or a related field
- Proven experience in digital marketing and content creation
- Advanced knowledge of social media platforms
- Proficiency with Canva and Microsoft Office
- Familiarity with digital tools such as Google Analytics social media scheduling platforms and email marketing systems
- Strong writing editing and communication skills
- Ability to interpret marketing data and provide actionable insights
- Excellent organizational skills and ability to manage multiple projects
- Self-starter who identifies opportunities and initiates action
- Strong interpersonal skills
Pre-employment background (credit criminal and drug) check required. An Equal Opportunity Affirmative Action Employer M/F/D/V
| Required Experience:
Unclear Seniority