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1 Vacancy
Position: Marketing Specialist II
Reports To: Manager II Marketing
Location: Milwaukee Wisconsin (HQ)
Remote Type: Hybrid - 3 days in office 2 days remote
SCOPE OF ROLE
The Marketing Specialist will support the Marketing Manager to plan coordinate implement and oversee integrated marketing activities for specified divisions and industry teams. Develop and execute deliverables for use in deploying global strategic integrated marketing activities that build brand awareness generate leads accelerate pipeline opportunities and generate revenue.
KEY RESPONSIBILITIES
Work with the Division and Industry Marketing teams to develop strategic marketing plans that position Regal Rexnord as a leading provider of industrial solutions across key industries
Deploy a cross-functional approach to marketing by collaborating with the Division to achieve integrated marketing goals and promote the total Regal Rexnord solutions offering
Take responsibility for designated tasks related to the planning creation execution and results of marketing campaigns with the intent of creating and nurturing leads acquiring customers and obtaining revenue in alignment with vertical marketing strategic goals
Gather reporting on the results of campaign metrics aligned with awareness engagement conversion and purchase objectives. Suggest data-driven improvements where necessary
Coordinate content creation that is high in quality ensures brand identity and adheres to value propositions and aligns with the buyers journey
Support and manage execution of communication internally and externally related to customer activities
Responsible for ensuring proper brand identity on projects (internal/external)
Develop and grow personal knowledge and expertise in target vertical markets and related products to optimize marketing campaigns
Deploy and manage marketing activities that attract intended audiences to our content (such as blog posts whitepapers reports webinars infographics etc.)
Collaborate cross-functionally across the company to align develop and implement long and short-term initiatives
MINIMUM QUALIFICATIONS
A bachelors degree in marketing or communication
1-3 years of experience in marketing programs and/or marketing campaigns
Ability to successfully manage multiple campaigns running at the same time and adhering to completion target dates and budget goals
Understand current marketing trends
Self-starter desire to learn collaborate and contribute
Ability to communicate across all leadership levels of the organization
Skilled in writing and editing content with and strong attention to detail
Strong prioritization organization and project management skills
Experience and Skills a Plus:
Experience developing and deploying B2B marketing campaigns
Experience with SEO and SEM tactics and Google Analytics a must
Experience with Salesforce Pardot is desired
Awareness of User Experience (UX) and Customer Journey concepts
Not Offering Sponsorship:
Candidates must be eligible to work in the United States without requiring company sponsorship to obtain or keep U.S. work authorization.
#LI-Hybrid #LI-AB1
Regal Rexnord is a publicly held global industrial manufacturer with 30000 associates around the world who help create a better tomorrow by providing sustainable solutions that power transmit and control motion. The Companys electric motors and air moving subsystems provide the power to create motion. A portfolio of highly engineered power transmission components and subsystems efficiently transmits motion to power industrial applications. The Companys automation offering comprised of controls actuators drives and precision motors controls motion in applications ranging from factory automation to precision control in surgical tools.
The Companys end markets benefit from meaningful secular demand tailwinds and include factory automation food & beverage aerospace medical data center warehouse alternative energy residential and commercial buildings general industrial construction metals and mining and agriculture.
Regal Rexnord is comprised of three operating segments: Industrial Powertrain Solutions Power Efficiency Solutions and Automation & Motion Control. Regal Rexnord has offices and manufacturing sales and service facilities worldwide. For more information including a copy of our Sustainability Report visit .
Regal Rexnord is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex/gender sexual orientation gender identity pregnancy age ancestry national origin genetic information marital status citizenship status (unless required by the applicable law or government contract) disability or protected veteran status or any other status or characteristic protected by law. Regal Rexnord is committed to a diverse and inclusive workforce. We are committed to building a team that represents diverse and inclusive backgrounds perspectives and skills. If youd like to view a copy of the companys affirmative action plan for protected veterans/individuals with disabilities or policy statement please email you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application please e-mail
Required Experience:
Unclear Seniority
Full-Time