Job Title: Social Media Consultant
Locations: Maryland
Type: Part-Time
Essential Responsibilities & Duties
- Develop and curate original content
- Collaborate with internal teams to align social media strategies with broader marketing and business goals.
- Monitor analyze and report on key performance indicators (KPIs) and social media metrics to evaluate campaign effectiveness and inform future strategies.
- Stay current with social media trends platform updates and emerging technologies to ensure content remains relevant and competitive.
- Assist in the development and execution of digital marketing campaigns including email marketing paid social and influencer partnerships.
- Support brand consistency by adhering to established voice tone and visual guidelines across all content.
Essential Qualifications & Requirements
- Minimum of 3 years of experience in social media management digital marketing or a related field.
- Demonstrated proficiency in managing content and campaigns across major social media platforms (LinkedIn Facebook Instagram TikTok Reddit etc.).
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Proficiency in Microsoft Office Suite (Outlook Excel Word PowerPoint)
- Excellent written and verbal communication skills with a keen eye for detail and creativity.
- Bachelors degree in Marketing Communications Business or a related field preferred.