Head of CRM and Personalisation (12-months contract)

dunnhumby is the global leader in Customer Data Science empowering businesses everywhere to compete and thrive in the modern data-driven economy. We always put the Customer First.

Our mission: to enable businesses to grow and reimagine themselves by becoming advocates and champions for their Customers. With deep heritage and expertise in retail one of the worlds most competitive markets with a deluge of multi-dimensional data dunnhumby today enables businesses all over the world across industries to be Customer First.

dunnhumby employs nearly 2500 experts in offices throughout Europe Asia Africa and the Americas working for transformative iconic brands such as Tesco Coca-Cola Meijer Procter & Gamble and Metro.

Tesco Media and Insight Platform is a partnership between Tesco the UKs largest grocery retailer and dunnhumby a global leader in Customer Data Science. Together we always put the customer first.
Fuelled by data from over 24 million Tesco Clubcard holders our closed-loop measurement helps brands understand consumer behaviour and ensures that every Pound of advertising budget is spent targeting the right customer at the right time with the right message across the full marketing funnel. Were here to help brands Shape What Britain Buys.

Were looking for a talented Head of CRM and Personalisation (12-month FTC) who expects more from their career. Sitting within the Strategy Propositions & Measurement team this role will lead the development and delivery of our value proposition across Tesco Clubcard CRM and personalised messaging couponing and joint advertising with suppliers. It is a vital role that connects media innovation with Tescos broader retail strategy.

What youll be working on
Strategic proposition development: build and continually evolve the proposition and product matrix of the retail media business establishing a clear role of your product portfolio within the broader Brand and Performance propositions.
Drive a joint strategy and product roadmap with Tesco Retail and the media product teams. Own the commercial requirements in this process.
Working with Tesco Media sales teams pitch loyalty and personalisation ad products to alpha and beta clients gaining their direct feedback and improving the proposition.
Collaborate closely with Tesco Retails marketing CRM and loyalty teams in joint strategy and execution projects. Maintain strategic alignment with Dunnhumby loyalty teams.
Identify key commercial partnerships which support Business Propositions and support the Retail Media Leadership to source and agree commercial partnerships

What we expect from you

Bachelors degree in Business Marketing or related field;

• Strong experience within the retail retail media advertising or digital marketing industry with exposure to DTC / CRM loyalty or e-mail programs and strategies
• Proven leadership experience with a track record of successfully managing and developing high-performing teams.
• Excellent communication negotiation and presentation skills.
• Strategic thinker with the ability to develop and execute account plans.

What you can expect from us

We wont just meet your expectations. Well defy them. So youll enjoy the comprehensive rewards package youd expect from a leading technology company. But also a degree of personal flexibility you might not expect. Plus thoughtful perks like flexible working hours and your birthday off.

Youll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble small-business feel that gives you the freedom to play experiment and learn.

And we dont just talk about diversity and inclusion. We live it every day with thriving networks including dh Gender Equality Network dh Proud dh Family dh One dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.

Our approach to Flexible Working

At dunnhumby we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others so if this is important to you please raise this with your recruiter as we are open to discussing agile working opportunities during the hiring process.

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