Sr. Product Marketing Manager
Sr. Product Marketing Manager
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Salary Not Disclosed
1 Vacancy
Job Description
Who we are:
Even after 25 years we still retain the spirit of a startup with ambition to grow into new markets while offering new AI solutions. We are primed for success and we are on a high growth trajectory. We are committed to creating a great product for our customers and a great work environment for our employees to succeed professionally and personally.
About the role:
Reporting to the Senior Director of Product Marketing the Senior Product Marketing Manager will help lead our go-to-market strategy positioning and messaging and sales enablement. You will drive a preference for our solutions by highlighting our value propositions differentiators and visionary roadmap and by enabling our sales team to influence customer behavior at scale. This is a tremendous opportunity to establish in new and existing markets why ServiceChannel is the preferred partner for transforming facilities management as we introduce new AI-powered solutions.
Responsibilities include:
- Define and refine how we position our offerings value propositions and differentiators based on voice of the customer interviews market research and competitive analysis.
- Craft concise and compelling solution messaging for use by sales demand generation content and customer success teams.
- Continually look for ways to test and optimize messaging to enable our sales teams to present the right message and materials to the right buyers at the right time.
- Create sales enablement content and tools to improve deal velocity and win rates.
- Train the sales team during sales kickoff and continuous learning sessions.
- Build industry-specific and persona-based content to influence high-level decision makers and influencers at target accounts.
- Pitch and present ServiceChannels value vision and solutions to customers prospects and partners in videos webinars and at events.
- Champion new innovations including AI launches by coordinating cross-functional go-to-market launch activities from conception to execution.
- Create public facing pitch decks web pages videos demo talk tracks and more.
- Gain an intimate knowledge of the business problems our customers face to help our customers partners and influencers understand Why ServiceChannel.
- Collect and analyze competitor and industry trends to inform product priorities and identify opportunities to grow market share.
- Build and maintain competitor intelligence library battlecards win/loss analysis and objection handling.
What we are looking for:
- 4 years of experience in product marketing or sales enablement in the B2B SaaS space.
- Razor-sharp writing and presentation skills with a knack for storytelling and distilling complex ideas into compelling copy.
- Proven understanding of a complex B2B SaaS sales process with multiple stakeholders.
- Experience leading key GTM programs including product launches sales enablement efforts competitive analysis and content creation across the sales funnel.
- Track record of creating presentations web pages videos and other materials tailored to resonate with multiple buyers.
- Comfortable leading cross-functional teams managing multiple stakeholders moving people to a decision and filling in gaps.
- Demonstrated talent for both qualitative and quantitative research and creating recommendations strategies and outputs based on that research.
- Proven success in fast-paced high-growth environments with uncertainty.
- Proficiency in Microsoft Office suite.
Bonus points for:
- Experience with marketing complex B2B SaaS workflow systems and services for business operations with multiple buyer and user personas.
- Track record of success in elevating sales team performance through enablement.
Our benefits:
- Were a fast-growing company where everyone has a voice and every team member is encouraged to help share our organizations future.
- We are a fully remote company with Marketing and Product teammates located around the USA.
- We foster a culture of inclusion collaboration and innovation.
- We energize and align our teams with offsite meetings throughout the year.
- We offer an excellent benefits package including medical dental vision life and LTD insurance HSA and a 401(k) retirement plan.
About us:
ServiceChannelis the market leader in software and services for multi-site facilities management enabling many of the worlds most valuable retail and restaurant brands to deliver outstanding customer experiences every day. We help our customers to achieve peak performance with their locations and assets by managing their repairs maintenance and capital projects with data. We are the leader in our space and we continue to earn that position by innovating within AI data analytics and automation through our market-leading software and services. Learn more at: .
ServiceChannel is a member of the Fortivegroup of leading technology companies united by a shared purpose to make the world stronger safer and smarter. With more than $6 billion in annual revenues and a team of 17000 employees Fortive grows by tackling challenges and developing essential technology for the people that accelerate progress. Our culture is rooted in continuous improvement and our operating model is the Fortive Business System. Learn more at: .
Required Experience:
Manager
Employment Type
Full-Time
