Principal, Product Manager- MaaS
Principal, Product Manager- MaaS
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$ 156000 - 180000
1 Vacancy
Job Description
We are looking for a creative strategic and execution-focused Principal Product Manager to lead our Marketing as a Service (MaaS) offerings and Loyalty platform. These programs support RE/MAX Affiliates with turn-key campaigns custom marketing materials and drive long-term engagement through rewards and value-added services. Youll oversee both product development via our strategic technology partners all GTM efforts for releases and serve as a leader accountable for market success and differentiation.
Key Responsibilities
- Product Vision & Strategy: Create and execute a forward-looking strategy for critical programs such as Marketing as a Service (MaaS) functionality and agent loyalty offerings that deliver measurable value across the agent lifecycle.
- Program Ownership: Own critical business and product decisions as well as key outcomes including user engagement retention renewal rates and monetization. Ensure that each release ladders up to overall business goals and platform adoption.
- Cross-Functional Collaboration: Ensure buy-in from critical stakeholders including senior leadership on priorities. Partner closely with sales customer success training marketing and engineering to drive successful development launches and optimizations. Positively influence and drive prioritization and decision-making with solution providers/vendors and strategic technology partners.
- Marketing & GTM Integration: Lead collaboration with brand creative training and GTM teams to plan launches promotional strategies campaign calendar integration and internal enablement materials.
- Loyalty Platform Oversight: Design develop and scale loyalty and rewards programs that drive consistent agent participation and partner value through rewards tiers and engagement incentives.
- Competitive & Category Analysis: Stay current with marketing automation creative marketing tactics and enablement tools in real estate and parallel industries (insurance financial services etc.) to maintain a leadership position.
- User-Centered Development: Regularly test/validate concepts work with strategic business partners and refine offerings based on real-world usage and direct agent feedback.
- Product Operations Leadership: Lead roadmap design backlog refinement release coordination and feedback loops in partnership with your direct report and engineering leads.
- Team Management & Mentorship: Manage and coach a Product Manager responsible for conducting customer interviews competitive audits roadmap execution and delivering actionable insights to guide development priorities.
Years of Experience
- 8 years in product management with experience in marketing tech loyalty platforms or SaaS enablement tools.
Preferred Education Requirements
- Bachelors degree in business marketing information systems or related field
Preferred Licensing Certificates and Skills (if necessary):
- Strong strategic thinking and product leadership skills.
- Familiarity with lifecycle marketing campaign automation and partner program design.
- Experience leading competitive research and crafting differentiated value propositions.
- Demonstrated ability to influence cross-functional teams and GTM partners.
- Proven leadership of a direct report or PM within a high-visibility initiative.
Standard Preferred Knowledge Skills and Abilities:
- Technical/Functional Expertise: Has knowledge of the job function department and its impact on customers continues to learn and grow stays current on changes in process policy and the function and fulfills responsibilities of the job.
- Customer & Relationship Focus: Anticipates and delivers on customer needs manages internal/external relationships respectful of team resolves problems responds with tact and diplomacy shares pride of the brand to customers preserves the culture.
- Decision Quality: Makes sound decisions quickly gathers information considers long term repercussions of decisions is accountable for decisions.
- Drives for Results and Quality: Takes ownership of job assignments and productivity takes initiative focuses on the quality and quantity of results sets priorities and meets deadlines and keeps management apprised of progress.
Hire Range/Rate:
$156000 - $180000
Actual compensation offered to candidate will be finalized at offer and may be above or below the posted range due to skill level experience industry specific knowledge education/certifications or geographic location. The offer rate represents one component of the RE/MAX Holdings total compensation package. Employees will also receive a number of benefits as listed below. Other compensation for this position may include bonus eligibility.
- Competitive Medical Dental and Vision benefits
- Retirement plans with optimal company match
- Annual bonus/merit opportunity
- Educational Assistance
- Mental Health support program
- M.O.R.E. Events offered in-person and virtually
- Mentorship program
- Employee Resource Groups
- Community Engagement
- Diversity Equity and Inclusion
- Parenting
- Remote
- Women at RE/MAX
RE/MAX LLC & Motto Mortgage
Now is your chance to become part of a world-class industry leading organization. RE/MAX Holdings Inc. is a business that builds businesses. We provide the tools education and tech to our real estate network which includes RE/MAX and Motto Mortgage franchises agents brokers and consumers. Join us and build a career where your contribution is heard your innovative ideas are valued and hard work and collaboration truly makes a difference. Nobody in the world sells more real estate than RE/MAX!*
RE/MAX Holdings Inc. is proudly headquartered in Denver Colorado. Certain roles may be location specific however in addition to Colorado we welcome qualified candidates in the following states: Arkansas California Florida Georgia Illinois Massachusetts Michigan Ohio and Texas!
RE/MAX Holdings Inc. is proud to be an equal opportunity employer committed to diversity and inclusion as well as non-discrimination in employment. All persons shall be afforded equal employment opportunity and all qualified applicants receive consideration without regard to race color religion gender sexual orientation national origin age veteran status disability unrelated to performing the essential task of the job or other legally protected categories. In any materials you submit you may redact or remove age-identifying information such as age date of birth or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Required Experience:
IC
Employment Type
Full-Time
