Director of Digital FP&A
Director of Digital FP&A
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$ 175000 - 225000
1 Vacancy
Job Description
WHY JOIN ALO
Mindful movement. Its at the core of why we do what we do at Aloits our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat making their lives and their communities better. Thats the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.
Overview:
We are looking for a strategic and results-oriented Director of FP&A Digital & Technology to lead financial planning and decision support across our high-growth digital business and core technology investments. This individual will partner closely with senior leaders across Digital Marketing Product IT and Digital Operations to drive clarity rigor and impact across digital channels and tech initiatives. This is a unique opportunity to impact the future of a rapidly growing brand thats redefining wellness. As Director youll be at the heart of our financial strategy driving focus and execution at scale while translating financial insights into actionable business strategies.
Key Responsibilities:
- Lead all financial planning budgeting and forecasting activities for Alos digital channels and enterprise technology functions.
- Serve as the lead finance business partner to Digital Marketing Product Technology Web Merchandising CRM and Digital Operations teamsguiding strategic investment decisions to drive growth and optimize bottom line
- Own consolidated digital P&L including tracking of tech-related capex and opex
- Partner with CRM team to evaluate the financial impact of lifecycle marketing initiatives and conversion-driving campaigns
- Collaborate with Web Merchandising on product mix optimization and site strategy
- Develop investment frameworks and scenario models for acquisition spend website performance infrastructure scaling and technology initiatives
- Build and lead a high-performing team fostering a collaborative and high-accountability environment
- Prepare management materials and lead monthly reporting for digital and technology
- Drive automation and systematization of reporting tools partnering with Accounting Data and BI to ensure consistency and accuracy
Qualifications:
- Bachelors degree in Finance Economics Accounting or related field; MBA or CPA preferred
- 10-15 years of progressive experience in FP&A including 3 years supporting digital and/or technology functions in a CPG retail or DTC environment
- Strong grasp of digital KPIs (CAC LTV AOV ROAS conversion rate) and understanding of technology cost structure (capitalized development)
- Experience partnering with CRM merchandising and operations teams to evaluate and influence performance
- Proven ability to lead teams and influence cross-functional stakeholders at all levels
- High proficiency in Excel and financial modeling; familiarity with ERP system (SAS NetSuite etc.)
- Passion for innovation performance and scaling best-in-class consumer experiences
Compensation:
The base salary range for this position is $175000-$225000 per year. Actual salaries will vary based on factors such as location experience and performance. Other rewards may include performance bonuses long-term incentives a PTO policy and a variety of progressive benefits.
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Required Experience:
Director
Employment Type
Full-Time
