- Develop and execute organic social media strategies and organic campaigns across LinkedIn YouTube Instagram and X (Twitter) aligned with key business priorities and brand positioning.
- Own and manage the organic social calendar and daily posting cadences ensuring content is timely aligned to key initiatives and optimized by platform.
- Proactively monitor social platforms to identify engagement opportunities surface brand mentions and independently respond to comments questions or relevant conversations in real timeincluding occasional weekend or off-hours coverage.
- Collaborate with design brand and growth teams to develop content concepts tailored to platform trends and audience behavior.
- Drive monthly performance reporting by analyzing metrics identifying trends and translating those findings into actionable insights for the broader marketing team.
- Make ongoing recommendations to improve channel mix post timing creative direction and messaging cadence based on data and platform behavior.
- Contribute to employee advocacy efforts by curating timely shareable content and advising on platform-specific best practices.
- Participate in special projects including piloting new content formats managing social support for acquisition brand transitions or leading community engagement efforts.
- Ensure social content reflects brand voice tone and standards.
- Routinely audit the social media channels and provide recommendations to optimize.
- Collaborate and support with key stakeholders in marketing including paid digital web SEO marketing ops comms to ensure alignment and share social insights that inform campaign planning.
Qualifications :
- Minimum of 2 years of social media experience with baseline understanding of LinkedIn YouTube Instagram and X (Twitter). Experience with Reddit TikTok and others are a plus.
- Experience working for a global brand and/or B2B SaaS company preferred.
- Bachelors degree in Marketing Communications Business or related field.
- Strong knowledge of social media marketing trends platform best practices and emerging content formats.
- Excellent writing editing presentation and communication skills.
- Experience with Hootsuite Sprout Social or other social media content management platform.
- Detail oriented and highly organized with strong project management skills.
- Ability to build relationships across the business and collaborate effectively with peers stakeholders and external partners at all levels.
Additional Information :
All your information will be kept confidential according to EEO guidelines.
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Remote Work :
Yes