As the Marketing Manager at Hyde Perth youll be the brand storyteller and creative engine behind one of the citys most exciting lifestyle destinations. Youll shape and execute a bold marketing strategy that drives awareness engagement and loyaltywhile capturing the unique spirit of Hyde in everything we do.
This role calls for someone equal parts strategic and creativesomeone who lives and breathes branding loves connecting with audiences in fresh and unexpected ways and thrives on collaboration and innovation.
Main Functions
- Lead the development and execution of Hyde Perths marketing strategy aligned with commercial and brand goals.
- Drive brand visibility and engagement across owned earned and paid channelsincluding digital social PR and partnerships.
- Collaborate with the Sales Revenue and Operations teams to support occupancy and F&B targets through integrated campaigns.
- Build strong relationships with media influencers local creatives and cultural partners to position Hyde as a must-visit destination.
- Oversee content creation across platforms ensuring brand consistency and creative impact in every touchpoint.
- Manage Hyde Perths digital presence including website social media SEO/SEM and email marketing.
- Create and manage the annual marketing budget tracking performance and ROI on all activities.
- Identify trends consumer insights and market opportunities to keep Hyde ahead of the curve.
- Represent the brand at key local events activations and networking opportunitiesbuilding community and buzz.
- Ensure all marketing practices align with brand standards and compliance regulations.
Qualifications :
ABOUT YOU
- Youre an experienced marketing professional with 3 years in hospitality lifestyle or related industries.
- You have a deep understanding of the Australian market and a strong network in the media creative or cultural scenes.
- You know how to develop campaigns that drive resultsbalancing data design and storytelling.
- Youre a digital native across the latest platforms tools and trendsand always testing whats next.
- Bonus if you have led or played a key role in launching a brand or venue before additional bonus if youve opened a hotel.
- You love working with cross-functional teams and know how to turn big ideas into actionable plans.
- Youre hands-on resourceful and solutions-focusedyou make things happen no matter the size of the budget.
- Youre humble curious and collaborativeleaving your ego at the door and bringing the team along with you.
- You want to do things differently create culture and have fun doing it.
Additional Information :
WHAT IS IN IT FOR YOU
- Opportunity to take party in an amazing opening team Hyde is doing it differently
- The chance to make your mark in a fast-growing Brand
- Learning opportunities to broaden your skillset and development that helps you think make and thrive at work
- An annual diversity and inclusion calendar of events creating opportunities for you to learn celebrate and make a positive impact
- The opportunity to be yourself and collaborate with other bright minds in a relaxed innovative culture
- Excellent discounts across the entire Ennismore family of brands.
Hyde is an equal opportunity employer. We endeavor to select place train and promote the best qualified individuals based upon job-related factors such as ability work quality suitability experience and potential.
Remote Work :
No
Employment Type :
Full-time