Assistant General Counsel

Who We Are

Frida is more than a brand built to support parents. We get parents. We know all about the often unbelievable realities of parenthood because weve been in the trenches. Over the last 9 years weve dedicated ourselves to developing the tools (and sometimes the tips too) that help simplify parenting - and it all started with snot. Since the launch of our cult-favorite NoseFrida The SnotSucker weve innovated and launched over 100 products that provide quick and easy solutions to age-old parenting problems. We also launched Frida Mom in 2019 with products to help women with the transition through the fourth trimester into motherhood. Today Frida holds over a 70% share of its main category and our products can be found in over 50 countries and in over 40000 stores throughout the US - in every retail channel from mass-market grocery chain drug and specialty stores. For 9 years weve had parents backs as they navigate the parts of parenthood you dont usually see on the gram with honest and raw messaging to provide the answers to questions they didnt even know they had. And were just getting started.

How You Will Make an Impact

Frida is seeking an experienced sophisticated and business-oriented Assistant General Counsel who thinks innovatively and acts proactively to provide legal support to our business in connection with all aspects of the companys IP portfolio and global IP and brand protection strategy. The ideal candidate will have deep expertise in all aspects of IP law (including patent law) and a strong track record of protecting and enhancing brand value in a dynamic and fast-paced business environment. The selected candidate will interface with business partners throughout our organization to provide strategic and comprehensive legal counsel to mitigate the companys global risk profile and help accomplish our business objectives.

Responsibilities include:

• Pro-actively advocate for and fiercely protect all forms of the companys intellectual property assets:
• Thoughtfully and thoroughly manage and strategically grow the companys global IP portfolio including patents trademarks copyrights trade secrets and related assets.
• Oversee the companys global portfolio of patents trademarks copyrights trade secrets and related assets by developing and implementing comprehensive strategies for IP protection enforcement and monetization including without limitation by leading all IP prosecution efforts conducting and counseling on clearance searches investigating infringement matters drafting cease and desist letters and counseling on a wide range of issues related to the development ownership licensing protection and use of intellectual property. Perform IP audits and ensure proper IP registration renewals and filings across jurisdictions.
• Provide strategic legal advice to product RD&E engineering and executive teams to align IP strategy with companys innovation and commercial goals including with respect to product innovation initiatives patentability issues branding product launches and competitive risks and opportunities.
• Lead all brand protection efforts including monitoring unauthorized use of IP anti-counterfeiting actions and enforcement through takedowns cease-and-desist letters and litigation when necessary.
• Work with investigators outside counsel and relevant regulatory and enforcement bodies globally.
• Oversee and manage IP-related disputes including patent enforcement and defense matters related litigation and administrative proceedings coordinating with external counsel as needed.
• Review draft and negotiate intellectual property related agreements.
• Conduct IP audits due diligence reviews and develop risk analysis in M&A transactions and assessments of third-party intellectual property rights.
• Assist with the review preparation and negotiation of a wide variety of commercial contracts including vendor and service contracts supplier and distribution agreements customer agreements NDAs etc.
• Keep abreast of and advise business partners in connection with changing laws regulations and industry standards.
• Participate in the definition and development of corporate policies procedures and compliance programs.
• Other projects as assigned.

What You Will Need

Knowledge Skills & Abilities

• Strong relationship builder throughout all levels of an organization and with external partners
• Open authentic determined transparent and acts with sound judgment integrity and candor.
• High degree of urgency accountability and motivation.
• Exceptional analytical and communication skills both verbal and written; extraordinary attention to detail.
• Highly collaborative with a willingness to seek input from others at all levels of the organization.
• Expertise in thinking holistically concerning downstream consequences of recommendations in the course of the work stream and throughout the organization.
• Comfortable navigating ambiguity a fast-paced environment and quickly changing priorities with good humor and a positive attitude.
• Skilled in effective management of outside counsel.

Education & Experience

• Bachelors degree & JD degree from an accredited top-tier law school; member of the state bar in one or more U.S. jurisdictions including Florida (or eligible for admission as authorized in-house counsel in Florida).
• 10 years of experience practicing law preferably with a global law firm before moving to in-house counsel with positions of increasing responsibilities with a focus on intellectual property (including patent matters) and brand protection.
• Retail/consumer product-focused industry experience required. Patent experience required.
• Expertise in global patent law trademark law anti-counterfeiting strategies copyright trade secret protection and domain name enforcement.
• Experience in successfully managing related outside legal resources.

Who You Will Work With

Frida is an organization that values collaboration and community. As the Assistant General Counsel you will work closely with Marketing Product Development and Operations teams.

Our Ways of Working

Frida HQ is located in Miami Florida and approved roles have the flexible option to work remotely both Mondays and Fridays with the benefit of connecting in person Tuesdays - Thursdays.

Why You Will Love Working at Frida

• Robust health benefits including:
• Comprehensive medical vision and dental plans
• Employer paid life insurance
• Supplemental insurance options including Accident Insurance Short-Term Disability and Long-Term Disability
• FSA & HSA
• 401k matching up to 4% with immediate vesting
• Generous paid time off program including elective PTO days federal holidays sick/wellness days and a birthday floater
• Flexible paid pregnancy and parental leave
• Weekly wellness programming including manicures & pedicures massages and carwashes
• Dog friendly office - feel free to bring your best buddy with you to work!
• Learning & development opportunities for professional and personal growth
• Company-wide events & outings- we know how to throw a party! Team engagement is at the epicenter of our culture whether its getting together for our annual Fam Jam bash or giving back to our community through a day of service
• Exclusive employee product discounts

EEO

Frida provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected Veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

Privacy Policy

By applying for this position you acknowledge and understand that your information will be used as described in Fridas Job Applicant Privacy Policy: and Third-Party Submissions

Please note this is a direct search led by Frida. Applications from agencies and other third parties will not be accepted nor will fees be paid for unsolicited resumes.

Fraud Disclaimer

Fridababy LLC will never request personal information (i.e. Social Security number bank account or payment of any kind) during the application or recruitment process. Fridababy LLC will only contact you through verified methods not unofficial platforms such as WhatsApp Telegram or personal email accounts. All legitimate communication will come from an official @ or @ email address or through our verified recruiting partners.

If you receive any suspicious outreach claiming to represent Fridababy LLC please report it to or Your safety and privacy is our priority.