Senior Director, Digital Transformation

Were seeking a visionary strategic and hands-on Director of Digital Transformation to lead the Asentiums digital evolution. You will be responsible for developing and executing transformation strategies that enhance operational efficiency customer experience and business innovation through modern technologies and data-driven approaches.

Please note this role is  12 month Contract

Key Responsibilities:

Strategy & Leadership

• Develop and lead the digital transformation roadmap aligned to the organisations strategic goals focusing on elevating the website for lead generation while safeguarding against any adverse impact on other BU websites.
• Partner with C-suite and department heads to identify business opportunities enabled by digital innovation across various business units.
• Champion a culture of agility innovation and continuous improvement.

Program & Campaign Execution

• Manage cross-functional digital initiatives across technology operations marketing and customer experience.
• Lead large-scale change management efforts ensuring smooth adoption of new tools and processes.
• Oversee delivery of digital programs and marketing campaigns on time on budget and in scope.
• Project manage key digital marketing initiatives by partnering with SEM vendors to optimise paid ads efforts across all BUs including Google Ads and LinkedIn Ads.
• Work with the SEO vendor on website and domain migration projects for all BUs to the Ascentium branded domain.

Technology & Innovation

• Identify emerging technologies (e.g. AI ABM Marketing Automation RPA cloud data analytics) that support business transformation.
• Collaborate with IT and external partners to modernise legacy systems and build digital-first capabilities.
• Evaluate select and implement platforms and tools that drive operational efficiencies.

Customer & Data-Centric Focus

• Design and implement digital experiences that improve customer engagement and retention
• Elevate the Ascentium website for lead generation while safeguarding against any adverse impact on other BU websites.
• Leverage data and insights to inform decision-making personalise experiences and measure performance.

Governance & Reporting

• Define KPIs and measurement frameworks to assess transformation impact across the business.
• Regularly report progress to executive leadership and board stakeholders.

Qualifications :

Requirements

• Proven experience (810 years) in digital transformation advertising innovation or technology leadership.
• Strong understanding of enterprise technologies agile methodologies and design thinking.
• Track record of successfully leading cross-functional digital initiatives and culture change.
• Demonstrated expertise in website development lead generation strategies and managing SEM and SEO projects to enhance digital marketing performance.
• Exceptional stakeholder management influencing and communication skills.
• Experience managing budgets vendors and digital program portfolios.
• Background in consulting financial services healthcare manufacturing or tech industries is a plus.
• Bachelors degree required; MBA or Masters in Technology/Business/Innovation preferred.

Preferred Qualifications:

• Experience with platforms such as HubSpot Salesforce Google Analytics or customer experience tools.
• Familiarity with OKRs Agile/Lean principles and enterprise architecture.
• Track record of measurable impact in advertising campaign performance

What Success Looks Like

• Increased operational efficiency and speed through automation and workflow modernisation.
• Enhanced customer journeys and digital engagement channels.
• Clear attribution of business value through transformation metrics (revenue uplift cost reduction NPS growth).
• A more adaptive digitally confident culture across the organisation.

Additional Information :

Join Jellyfish and experience a workplace where we prioritise your growth celebrate your contributions and empower you to tailor your work environment to suit your needs.

Reward: Youll be eligible to join our discretionary annual bonus scheme.

Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

Growth Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to LinkedIn Learning with unlimited online courses

Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide 1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.

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