Senior Marketing Campaigns Executive
Senior Marketing Campaigns Executive
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Job Description
Senior Marketing Campaigns Executive
The Company
Founded in 2015 ExpenseIn set out to make expense management easier and less frustrating replacing time-consuming paper-based processes with a smarter faster solution. As we grew we introduced new modules like invoice management carbon reporting and volunteer expense claims - all designed to save businesses time and hassle.
Today we help companies in over 50 countries process more than a million expenses every month. In January 2025 we were acquired byAccountsIQ to bring even more value to finance teams. Together with the AIQ team we continue to innovate and scale helping businesses take control of their finances with smarter more connected solutions.
The Role
Reporting to the Head of Marketing were seeking a Marketing Campaigns Executive with strong copywriting and campaign skills to join the UKs leading cloud-based expense management solution. The successful candidate is responsible for executing and managing marketing campaigns across the customer life cycle with a strong focus on email marketing CRM automation and paid media campaigns (Google Microsoft LinkedIn).
This is a hands-on role requiring expertise in copywriting email creation digital marketing paid media and CRM-based automation as well as collaboration with internal teams and external partners. For our Senior Digital Marketing Executive were looking for a dynamic professional who owns digital campaigns and brings innovative ideas and hands-on execution.
What youll be doing
- Managing and executing multi-channel webinar marketing campaigns to existing customers and new prospects with a primary focus on email marketing
- Managing and executing product marketing campaigns in collaboration with our product design and social media team members
- Managing and executing customer engagement campaigns in the loyalty and advocacy stage (NPS campaigns software review platform campaigns etc.)
- Managing and executing paid media campaigns in the awareness stage (Google ads Microsoft ads social ads)
- Writing copy for emails campaign landing pages paid media campaigns
- Conducting A/B testing on subject lines email content automation workflows and paid media copy
- Monitoring and optimising campaign performance using analytics to improve results
- Keeping up with digital marketing trends and introducing new strategies to improve effectiveness of marketing campaigns
- Working cross-functionally with product content design and social media team members to create compelling campaign assets
- Collaborating with other departments ensuring alignment with broader business goals
- Supporting the Head of Marketing with other tasks as and when needed for example blog articles ebooks and social media posts
What youll need
- 3 years of experience in a similar role in B2B SaaS
- Experience with paid media campaigns (Google ads Microsoft ads LinkedIn ads)
- Degree in marketing journalism orrelevant discipline
- Expertise in email marketing Hubspot experience preferred
- Competent with marketing tools such as HubSpot Mailchimp Intercom Google/Microsoft ads GA4 and CMS
- Strong writing skills with the ability to create compelling and concise marketing content
- Strong execution skills ability to manage multiple campaigns from start to finish
- Excellent analytical skills with the ability to interpret data and metrics to make data-driven decisions and drive optimisation strategies
- Strong creative skills and a keen eye for detail
- Strong interpersonal and collaboration skills
- Excellent project management skills
- Ability to manage personal workflows and work autonomously
Why work with us
As a forward-thinking collaborative company we combine drive energy and ambition with a friendly supportive culture that encourages everyone to do their best work. With a strong focus on growth and expansion were poised to elevate both the ExpenseIn product and the level of service we provide to our customers. Were looking for passionate talented individuals to join our team as we work together to increase efficiency and add value to ordinary business processes.
Some of our perks
- 25 days annual leave bank holidays 1 day off for your birthday
- Service Leave
- Remote working
- Private Health Insurance
- Pension contribution (3%)
By submitting your application you agree that AccountsIQ Group may collect your personal data for recruiting global organization planning and related purposes. AccountsIQ Groups Privacy Notice - Employees Workers Contractors and Candidatesexplains what personal information we may process where we may process your personal information our purposes for processing your personal information and the rights you can exercise over AccountsIQ Groups use of your personal information.
Required Experience:
Manager
Employment Type
Full-Time
