Global Brand Experience Manager
Global Brand Experience Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 65000 - 80000
1 Vacancy
Job Description
Job Level:
Technical Leadership-T1Job Description:
Changing the World One Kibble at a Time
Champion Petfoods is expanding! We are excited to announce we are looking for a Global Brand Experience Manager to join our rapidly growing company.
Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35 years. From our humble beginnings founded in a small town in Alberta Canada Champion with its ORIJEN and ACANA brands is a key player in the global premium pet food industry. Our purposeTo Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetimeprovides the foundation for our highest aspirations as a company. Being a partner to the communities that surround us and the environment that sustains us are top priorities.
We would love to hear from you if you are passionate about personal and professional growth and see yourself as a key player contributing to our continued success as an award-winning company.
Heres the scoop - Summary
We are seeking a strategic and process-driven Global Brand Experience Manager to support in the development of global strategic playbooks and frameworks for shopper marketing and brand experience initiatives. This role will be responsible for defining sampling strategy couponing guidelines event guidelines branded merchandise guidelines shopper marketing framework and corporate COOP policy and process. The Global Brand Experience Manager will focus on building clear scalable strategies that empower regional marketing teams to execute effectively.
Ultimately this role delivers to our compelling purpose better world for pets.
What a typical day looks like
- Develop and own the sampling strategy working closely with operations and regional teams on annual planning cycle.
- Establish couponing guidelines ensuring alignment with brand objectives and customer engagement goals.
- Develop retailer show guidelines providing a clear framework for regional teams to create consistent and impactful branded retail experiences.
- Create and maintain branded merchandise guidelines and approval processes ensuring brand consistency and quality.
- Develop customer creative guidelines that align with overall brand strategy and provide clear direction for marketing assets.
- Build a framework for shopper marketing that categorizes customers and defines the appropriate levels of marketing support.
- Lead the development and management of the corporate COOP policy and process with Finance ensuring clarity and consistency across regions.
- Partner with cross-functional teams (Creative Operations MS&D and Sales) to ensure seamless alignment and handoff of strategies.
- Monitor and assess brand experience initiatives providing data-driven recommendations for continuous improvement.
- Stay informed on industry trends and competitor activity to enhance shopper marketing and brand experience strategies.
What youll bring
- Bachelors degree in Marketing Business or a related field; MBA preferred.
- 5 years of experience in shopper marketing brand experience or customer engagement strategy.
- Experience developing playbooks guidelines or strategic marketing frameworks for customer engagement.
- Strong cross-functional collaboration skills with the ability to work across operations creative and marketing teams.
- Excellent strategic thinking and project management skills.
- Ability to manage multiple projects in a fast-paced global environment.
What can you expect from Champion
- Safety:A strong commitment to ensure all people are provided with a safe healthy and respectful environment.
- Earnings:
US: $65000 - $80000 USD annual salary annual bonus eligibility and 401k with company matching.
Canada: $70000 - $85000 CAD annual salary annual bonus eligibility and RRSP with company matching. - Industry Competitive Benefits:Medical dental vision and employee assistance programs to meet your individual or family needs.
- Continuing Education:In house & online learning & development as well as an education assistance program.
- Quality:a dedication to uphold the highest standards of authenticity nutritional integrity and food safety to earn the trust of Pet Lovers everywhere.
- Other Perks:Free bag of premium pet food each month.
What are you waiting for Join the pack!
Come as you are.
We value diversity in all forms and know the power it can bring. Workplace equality allows for creative ideas to bloom diverse points of views to be heard and increases overall happiness. That sounds pretty good to us.
Champion is an equal opportunity employer. Regardless of your race color religion sex national origin sexual orientation gender identity disability age veteran status or any other creed you are wanted here.
#cpfind
Skills:
Action Planning Commercial Acumen Customer and Market Analysis Data Collection and Analysis Data Control Verbal CommunicationCompetencies:
Business Insight Communicates Effectively Drives Results Ensures Accountability Manages Complexity Plans and AlignsThe base pay range for this position at commencement of employment is expected to be between the range listed above however base pay offered may vary depending on multiple individualized factors including but not limited to market location job-related knowledge skills and total compensation package for this position mayalso include other elements if eligible including variable pay medical and dental benefits participation in 401k plan and paid time off benefits. Eligibility for these additional elements depend on the position offeredand the employees work schedule (i.e. part-time schedule store associate). Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.
Required Experience:
Exec
Employment Type
Full-Time
