Associate Director, Marketing Operations

About Gartner Digital Markets:
Gartner Digital Markets is a business unit within Gartner. Our mission is to empower organizations to accelerate growth by helping them embrace the right technology and services.

Gartner Digital Markets is the worlds largest platform for finding software and services. With more than 100 million annual visitors across four buyer destinationsCapterra GetApp Software Advice and UpCityand 70 localized sites Gartner Digital Markets helps software and service providers build their brand capture demand and understand their market. As the only destination for software and services driven by independent objective research and verified customer reviews we help connect providers with in-market buyers to fuel growth across the full funnel.

For candidates interested in taking their next career step Gartner Digital Markets offers the best of two worldsthe stability and resources of a large established organization combined with the fast pace and excitement of working for a dynamic growth business. Our team is on the front lines of innovation in an industry that is always transforming providing an incredible opportunity for you to grow and learn throughout your career.

What were looking for:

Gartner Digital Markets is looking for a for an Associate Director of Marketing Operations to lead critical marketing enablement functions that support the centralized GDM marketing organization. This role will oversee all Marketing Automation for GDM in partnership with Marketing Technology Product leadership and report directly to the VP of Marketing Operations and Technology.

The Associate Director will help drive the marketing roadmap and build a best in class marketing operating system that enables GDM to test fast measure accurately and hit aggressive growth targets. Youll do this by owning the strategy and usage of our MarTech stack that enables our Lifecycle and B2B marketing teams to build best in class campaigns and improving our lead funnel. The ideal candidate is data-driven has strong business acumen and is well-versed in B2C and B2B marketing programs and operations especially Email.

Why youll want to come to work:

• Marketing Automation: Management of the Marketing Automation team focused on building infrastructure and solutions using our MarTech stack to support end to end lifecycle marketing strategies (acquisition to reactivation).

• Lead Acquisition and Funnel Strategy: Lead and architect a system to support lead gen with partnership from marketing sales and sales tech.

• Define and enforce platform governance and health

• Partner with marketing leadership to shape strategy and ensure long term vision is aligned with GDMs goals.

• Manage mentor and up-level a team of managers and specialists.

What youll bring to the team:

• 8 years of relevant experience with a strong understanding of channel marketing marketing automation campaign project management and analytics.

• 3 years of experience managing teams ideally remote and cross geographical teams

• Strong competence with best in class marketing technology like Marketing Automation Platforms (Eloqua Marketo etc) CRMs (SugarCRM Salesforce etc) CDPs (Lytics Segmentetc) CMSs (Adobe Experience Manager Contentful etc) Analytics Technology (Google Analytics PowerBI Fullstory etc)

• Solid understanding of web data infrastructure (data layers cookies javascript tagging etc) and data management (APIs SQL data warehousing etc)

• Experience with establishing end to end analytics capabilities for marketing

• Very high level of organizational and time management skills

• Excellent communication skills and storytelling ability that is fact-based insight-rich comprehensive and solution-oriented ultimately well distilled and tailored to the audience (executive-level cross-functional within marketing etc).

Dont meet every single requirement We encourage you to apply anyway. You might just be the right candidate for this or other roles.

What youll receive:

• Competitive compensation.

• Limitless growth and learning opportunities.

• A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.

• A chance to make an impact your work will contribute directly to our strategy.

• Enjoy the flexibility of working from home and the energy of collaborating with peers in our dynamic offices.

• 20 PTO days plus holidays and floating holidays in your first year.

• Extensive medical dental insurance and vision plan.

• 401K with corporate match immediate vesting.

• Health-and-wellness-related allowance programs.

• Parental leave.

• Tuition reimbursement.

• Employee Stock Purchase Plan.

• Employee Assistance Program.

• Gartner Gives Charity Match.

And much more!

What we are:

• Action Oriented - You have what it takes to deliver measurable results fast. We encourage and guide the vision roadmap to success and the action it takes to make it happen.

• Intellectually Curious - You love learning and are excited by the potential teaching opportunities within your role. You bring respectful radical candor to your work with a mindset of desiring ongoing professional and personal development.

• Collaborative - You believe in the one team shared mission philosophy. You are open to giving and receiving feedback and understand the value of working together to accomplish more than could be accomplished alone.

Web: are we

At Gartner Inc. (NYSE:IT) we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable objective insight helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979 weve grown to more than 21000 associates globally who support 14000 client enterprises in 90 countries and territories. We do important interesting and substantive work that matters. Thats why we hire associates with the intellectual curiosity energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work

Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast virtually untapped market potential ahead of us providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together our singular unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies cultures religions ethnicities races genders sexual orientations abilities and generations.

We invest in great leaders who bring out the best in you and the company enabling us to multiply our impact and results. This is why year after year we are recognized worldwide as a great place to work.

What do we offer

Gartner offers world-class benefits highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment we provide the flexibility and support for you to thrive working virtually when its productive to do so and getting together with colleagues in a vibrant community that is purposeful engaging and inspiring.

Ready to grow your career with Gartner Join us.