Director Consumer & Shopper Insights
Director Consumer & Shopper Insights
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Job Description
Director Consumer & Shopper Insights (specialty role within CI)
Lets be unstoppable together!
At Circana we are fueled by our passion for continuous learning and growth we seek and share feedback freely and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversityequityand inclusion as we believe in the undeniable strength that diversity brings to our business employees clients and communities. With us you can always bring your full self to work. Join our inclusive committed team to be a challenger own outcomes and stay curious together. Circana is proud to be Certified by Great Place To Work. This prestigious award is based entirely on what current employees say about their experience working at Circana.
Learn more at .
What will you be doing
Circana is looking for passionate client advocates with strong analytic skills to drive the adoption and advancement of Circanas consumer and shopper solutions. You will serve as the subject matter expert in consumer and shopper insights collaborating with our clients and internal teams to add value by applying insights gleaned from Circana data sets including household purchase behavior analysis surveys and other custom projects/platforms. Seeking individuals with a natural curiosity and passion for consumer insights who can work autonomously in a fastpaced environment.
This role will support Circanas engagement with the Nestl organization will require deep knowledge of panel data to drive training and adoption of Circanas new and existing consumer and shopper insights solutions.
Location
This will be a hybrid position located in Solon Ohio. You will be expected to work onsite 2 days a week (in Nestles Corporate Office).
Job Responsibilities
- Analyze and interpret consumer and shopper data and translate it into meaningful solutions that create value every day for client
- Drive usage and adoption of Circanas consumer and shopper insights tools (Complete Consumer) across the clients marketing and consumer insights departments
- Build sustainable client relationships and establish Circana as the indispensable partner and thought leader on consumer and shopper insights
- Domain expert and trusted advisor to the client Circana Client Insights team and Circana crossfunctional partners
- Identify business issues and opportunities (including incremental revenue opportunities) and suggest the appropriate analytic approach to educate the client shape their thinking and influence the decisions they make
- Ability to work in a fastpaced environment track and organize multiple work streams against several client stakeholders and manage time and resources against changing priorities
- Demonstrate strong interpersonal communication and presentation skills including regular and proactive communication with the internal and client teams; present a professional image
- Hybrid work environment with 12 days per week at client site in Solon Ohio
Requirements
- Bachelors degree required advanced degree a plus
- 57 years of CPG or retail experience with a focus on consumer and shopper insights
- Experience with consumer/shopper panel data or customer data required receipt panel a plus
- Knowledge of UNIFY Plus preferred with the ability to drive client adoption of receipt panel along with scan panel in an integrated fashion
- Demonstrated expertise in translating consumer/shopper data and analysis into relevant implications within the CPG industry
- Proven skills summarizing or presenting complex technical subject matter for/to a nontechnical audience; strong and wellrounded communication skills with the ability to consult with clients to influence thinking
- Strong project management skills with the ability to maintain focus and poise amidst concurrent and competing priorities
Circana Behaviors
As well as the technical skills experience and attributes that are required for the role our shared behaviors sit at the core of our organization. Therefore we always look for people who can continuously champion these behaviors throughout the business within their daytoday role:
- Stay Curious: Being hungry to learn and grow always asking the big questions.
- Seek Clarity: Embracing complexity to create clarity and inspire action.
- Own the Outcome: Being accountable for decisions and taking ownership of our choices.
- Center on the Client: Relentlessly adding value for our customers.
- Be a Challenger: Never complacent always striving for continuous improvement.
- Champion Inclusivity: Fostering trust in relationships engaging with empathy respect and integrity.
- Commit to each other: Contributing to making Circana a great place to work for everyone.
Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employees position within the salary range will be based on several factors including but not limited to relevant education qualifications certifications experience skills seniority geographic location performance shift travel requirements sales or revenuebased metrics any collective bargaining agreements and business or organizational needs. The salary range for this role is $64Kto $130K.
This job is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.
An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.
You can apply for this role through the Circana careers website or Intranet site for internal candidates. The anticipated application deadline for this position is 6/4/2025.
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Required Experience:
Director
Employment Type
Full-Time
