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You will be updated with latest job alerts via emailAmega Group is a growing fintech company seeking to hire a Marketing Analyst to join our dynamic team and transform data into powerful insights driving innovative strategies and shaping the future of our brand.
Main Activities and Responsibilities:
Campaign Performance Analysis:
Monitoring and analyzing the performance of marketing campaigns across web and mobile platforms
Identifying key performance indicators (KPIs) and tracking them to measure the effectiveness of campaigns
Data Interpretation:
Collecting and interpreting data to uncover actionable insights that can inform marketing strategy
Reporting and Dashboard Creation
Generating regular reports summarizing the performance of marketing initiatives.
Creating and maintaining interactive dashboards to provide realtime visibility into campaign performance
Customer Behavior Analysis:
Collaborating with the product team to analyze customer behavior and engagement on our platforms.
Providing recommendations for improving user experience and engagement
A/B Testing and Experimentation:
Planning and executing A/B tests and other experimentation to optimize campaign performance and user experience.
Competitive Analysis:
Staying informed about industry trends and competitive landscape to ensure our marketing strategies remain cuttingedge.
Requirements:
Bachelors degree in Marketing Business Statistics or a related field
Proven experience in marketing analysis or a similar role
Proficiency in data analysis tools and software (e.g. Google Analytics AppsFlyer Amplitude Looker)
Strong analytical and problemsolving skills
Excellent communication skills to present findings and insights to crossfunctional teams
A keen eye for detail and a passion for delivering datadriven results
What we offer:
21 vacation days per year public holidays
Stable and welcoming working environment
Daily lunch provided by the Company
Supportive environment from a multicultural team of colleagues
Office located in Limassol Cyprus
Full Time