Sr Channel Marketing Specialist
Sr Channel Marketing Specialist
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Salary Not Disclosed
1 Vacancy
Job Description
Channel Marketing & Communications Specialist
ADI Snap One is seeking a dynamic Channel Marketing & Communications Specialisttohelp drive strategy across key categories including residential and commercial AV to grow brand visibility increase customer engagement and support revenue generation.
This role combines strategic planning with handson content development campaign execution sales enablement and event management to support key third party distributed brands and exclusive brands offering. As part of the Communications Team this role will work cross functionally and collaborate with sales marketing digital and learning enablement teams to build an integrated marketing and communications plans to support our partner ecosystem.
Channel Marketing & Communications Specialist Duties & Responsibilities
- Develop and implement channelspecific marketing plans aligned with sales goals product priorities and partner needs.
- Create proactive segmented campaigns and communications plans with guidance from sales and category management teams.
- Create compelling marketing content for promotions and product launchesincluding emails case studies video scripts and digital ad copythat supports brand storytelling and drives demand.
- Manage channel communications plans including newsletters partner updates and internal communications.
- Lead growthfocused advertising initiatives across digital and traditional platforms to support product launches promotions and partner campaigns.
- Maintain strategic relationships with suppliers and industry trade partners.
- Communicate and track industry trends.
- Design and deliver sales support tools and materials
- Communicate and track investment impact including ROI analysis budget and resource reporting.
- Plan execute and support specialized sales and marketing events.
YOU MUST HAVE:
- 35 years of experience in B2B or B2C or channel marketing preferably with a distributor manufacturer or brandled organization.
- Demonstrated ability to create marketing content and manage integrated campaigns.
- Strong project management and organizational skills with attention to detail.
- Excellent written and verbal communication skills.
- Ability to manage multiple priorities in a fastpaced crossfunctional environment.
We VALUE:
- Experience supporting proprietary/manufactured brands.
- Background in industrial tech consumer goods or similar sectors.
- Experience in marketing automation tools (e.g. Marketo) CRM (e.g. Salesforce)
- Knowledge of retail wholesale or eCommerce channel
WHATS IN IT FOR YOU:
- Enjoy worklife balance with a flexible vacation!
- Great opportunity for career advancement with a growing company in a growing industry.
#LIFH1 #Hybrid
Required Experience:
Senior IC
Employment Type
Full-Time
