Product Marketing Specialist (M/F) â Permanent contract
Product Marketing Specialist (M/F) â Permanent contract
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Job Description
The mission:
You will become part of the Product Marketing team based in Paris and youll work closely with Victor head of the team who will ensure you have all the tools for success.
The Product Marketing Manager plays a crucial role in driving company growthboth by expanding revenue with existing client accounts and ensuring we provide tailored solutions for new ones. You will collaborate closely with teams across Marketing Product Customer Success and Sales to craft the narrative positioning and sales strategy for specific product features within the Sociabble platform. In this role you will be directly responsible for increasing revenue on the gotomarket features you manage such as our Enterprise Video & Audio Rewards and Ask AI offers.
You will:
Establish yourself as a gotomarket expert internally and externally for Sociabble with a focus on specific product features (e.g. Enterprise Video & Audio Ask AI Rewards etc.). Your role will entail driving and monitoring revenue growth for the specific gotomarket segment you oversee.
Participate in the development and expansion of the Sales Enablement strategy and materials. Shape the narrative and educate the sales presales and customer success teams on how to effectively present and sell your gotomarket feature. Attend clientfacing meetings to demonstrate our features and gather feedback from potential and current customers.
Formulate and implement effective gotomarket strategies for new and existing features. Define marketing and sales channels establish business targets analyze the competitive landscape shape the pricing strategy outline market positioning and key differentiators.
Collaborate with crossfunctional teams to create comprehensive communication and marketing campaigns that clearly communicate the features value and functionality. This involves developing social media posts ad campaigns landing pages SEO positioning and more. Youll work closely with the marketing team to bring these initiatives to life.
Contribute to crossfeature Product Marketing activities including our monthly product release notes showcasing the latest evolutions to customers roadmap presentations analyst report analysis and market research on specific business verticals.
Play a key role in boosting product and feature adoption. Collaborate with the Knowledge team to offer the right training to endusers and implement targeted popups and notifications to increase awareness of new features. Develop productledgrowth initiatives to foster upsell opportunities on existing accounts.
Coorganize events including webinars training sessions workshops roadmap presentations beta tester launches and tutorials aimed at promoting Sociabble to both current and potential clients.
Monitor the performance and business impact. Foster a sense of urgency within various teams gather KPIs and track different touchpoints monitor the sales deals and conduct frequent updates with various stakeholders to make necessary strategy adjustments.
Qualifications :
The ideal Candidate
You have a strong background in product marketing (over 2 years) or previous experience in offer development demonstrating your ability to position promote and drive revenue growth for products.
Youre salesoriented and enjoy engaging directly with clients. You excel at pitching product value hosting demos and gathering actionable insights from audience feedback.
Your keen marketing eye and meticulous attention to detail allow you to provide precise effective feedback on everything from visuals to blog posts sales decks landing pages and more.
Youre highly organized and proactive capable of managing multiple projects simultaneously without sacrificing quality.
Your excellent interpersonal skills enable you to collaborate effectively with diverse stakeholders driving impact both internally and externally.
You thrive in an autonomous role taking charge of communication plans training initiatives and revenue generation for specific product features with enthusiasm.
Youre adept at leveraging modern AI tools like ChatGPT to refine craft and generate innovative ideas.
Proficiency in English (minimum C1) and French (C1) is essential ensuring smooth coordination and communication in our international setting.
Additional Information :
Our perks:
Join an international Scale Up SaaS thats certified as a Great Place to Work and as a Best Workplace for 2023.
Explore your new role with personalized and comprehensive onboarding followed by workshops Friday trainings and yearround training sessions!
Enjoy benefits designed for your wellbeing at work: beyond healthcare and transportation coverage benefit from Edenred restaurant vouchers a vacation bonus RTT and the Leeto benefits platform.
Find your perfect balance with hybrid and flexible work all while reuniting with your team in our stunning offices in the heart of Paris #LIHybrid
Connect with your colleagues through numerous events: afterworks team buildings town halls.
Choose a committed company: partnership with Tree Nation where each Sociabble employee plants trees to offset their CO2 emissions.
Embody our values: kindness ambition humility. At Sociabble we are Bootstrappers.
Recruitment process:
- Video meeting (45 minutes) via Teams with Lousia Talent Acquisition.
- Written test (1h30)
- Manager interview (1h30) with Victor Head of Product Marketing.
- Simulation (1h) in our Paris office with Victor and JeanLouis our CEO.
Important informationbeforeapplying:
Permanent Position
Based in Paris
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
