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Our Client Marketing Analyst for Issuers & Fintechs will be focused on developing executing and measuring different marketing strategies and plans with some of the most important issuers and fintechs in Mexico including Top retailers Market places Airlines Fintechs governments and other industry leading companies. The Client Marketing Analyst will be in charge of creating strong annual strategies and key initiatives for Mexicos cobranded cards merchants acquirers payment facilitators and mass transit transportation systems. The role will be the main marketing partner and contact of several top clients in the market and will walk together with them in every stage of their products lifecycle in order to achieve clients and Visas annual objectives.
The main objective of the position is the generation of accelerated revenue growth of Visas business in partnership with Visas Key clients. The position is also responsible for making every transaction a Visa transaction by developing and implementing marketing plans to support the Visa Mexico business goals.
Maintaining Brand leadership is key via the generation of breakthrough Marketing
Strategies and plans.
We are looking for a talented highly proactive energy marketer to join our team with the aspiration to build a career within Visa.
Job Scope:
Reports to Client Marketing Director
Highly strategic position
Client facing role
Cobranded cards program management and revenue generation through marketing services.
Drive card activation usage and spend in Key Merchants.
The Merchant activation of the Visa portfolios is key to Visa Mexico given its incremental revenue potential and the strategic role of creating differentiation with Merchants against the competition.
It is key to develop implement and measure custom made marketing programs for Key Merchants.
Addressing the Merchant Marketing opportunities and challenges will be required.
Budget management
The Merchant Marketing Manager is expected to provide analytical support and execution discipline in order to generate incremental business with Merchants.
Comanage the Merchant Marketing projects and activities.
Work with local regional and global teams
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications :
Basic Qualifications
7 years of business experience with the majority in marketing roles that
involved strategy and planning as well as implementation across multiple
marketing disciplines
Preferred Qualifications
Track record of developing marketing strategies based on business objectives
and executing marketing programs that delivered measurable business results
Experience in creating annual strategies managing agencies doing marketing
research offline & digital campaigns.
Desirable previous know how on managing Top clients: Retailers fintech or
market places
Fluency in English and Spanish
Competencies:
Leadership
Project administration /planning/management
High selling negotiation communication and presentation skills
Marketing/trade marketing campaign management
Analytical and financial / Budget management
Digital Marketing knowledge.
Teamwork
Proactive
Resilient.
Forward thinking
Additional Information :
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
Remote Work :
No
Employment Type :
Fulltime
Full-time