Product Manager COPD
Product Manager COPD
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Job Description
At AstraZeneca we are guided in our work by a strong set of values and were resetting expectations of what a biopharmaceutical company can be. By truly following the science we pioneer new methods new thinking and bring unexpected teams together. Every one of our employees makes a difference to patient lives every day. In Global Sustainability you may not feel youre at the front line of research but your role in changing patients lives is critical. Our mission is ambitious and it takes the skills of a collaborative team to really deliver on what science can do and to always put patients first.
We need great people who share our passion for science and have the drive and determination to meet the unmet needs of patients around the world. If youre swift to action confident to lead willing to collaborate and curious about what science can do then youre our kind of person.
Right now we are looking for Product Manager (Respiratory COPD) to contribute to AZs commercial success through the development and implementation of marketing strategies and plans that lead to a sustainable profitable and competitive positioning of the brands or brand groups in his/her area of responsibility in the market.
MAIN DUTIES:
Product marketing strategy plans and business results
- Preparing updating and implementing respective plans (Brand Operational Plans/Brand Strategic Plans) including short and longterm sales/market share/profitability targets of the brands in his/her area of responsibility in cooperation with Franchise Lead
- Gathering and interpreting accurately the customer segmentation market analyses competitor analyses other developments within the sector and the respective data to ensure that the brand plans will reach the targets integrating these to the operational plans and keeping the plans updated
- Planning executing & adjusting omnichannel communication to specific HCP target groups
- Developing and implementing alternative/back up plans and strategies in a proactive manner in case of regulatory changes changes driven by the brand and competition etc.
Planning and financial management
- Contributing to ensure that consistent forecasts are made for the market market share and sales to maintain the continuity of the growth of the brand and to make maximum use of the potential
- Making the most efficient use of the investments budget through planning the marketing activities in a manner to provide the maximum benefit to ensure that the defined profitability and sales targets are reached
- Cooperation with brand team and marketing planning department to ensure that long term plans are made and revised in line with AZ planning processes. Managing deliveries with constant contact with global supply & distribution team.
Integration of cross functions
- Establishing a bilateral communication with the sales team to ensure that the strategic and operational plans are appropriately implemented informing directing and providing feedback to and receiving feedback from the sales team during periodical and other meetings and following up the implementation of the plan
- Customer Relations & Insights
- Defining the communication strategy for the target customer portfolio for brand sharing /improving/implementing this strategy with the respective functions/persons.
- Visiting customers through planning dual visits with the sales team to provide suitable strategy to the market and ensure that potential problems are solved
- Building and maintaining relations with Key Experts in the therapeutic area to obtain information about the markets practices and strategies and to maximize the commercial opportunities for the brand
Compliance with AZ principles and procedures
- Ensure all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation
Education Qualifications Skills and Experience
Essential
- Excellent command of written and spoken English
- Masters degree required e.g. in Marketing Management Medical or relevant
- At least 4 years experience in an innovative pharmaceutical company in Rx marketing area
- Experience in omnichannel marketing.
- Customeroriented personality with strong planning and organizational skills
- Analytical thinker and attentive to details
- Strategic thinker with ability to set product vision
- Good at teamwork
- Ability to work in crossfunctional teams
- Excellent presentation and communication skills (verbal and written).
- Advanced knowledge in MS Office applications
- Ability to set and manage priorities resources performance targets and project initiatives in a multi TA matrix environment
- High integrity and ethical standards
Desirable
- Experience in respiratory therapeutic area
- Experience in GP sector
- Understanding of Healthcare environment (outpatient clinics pharmacies hospital)
- Experience in disease awareness campaigns Patient support programs will be an advantage
- Experience in Insight/Market Research
- Strategic/Marketing insights and awareness of TA/Brand specific strategies
- Business acumen
- Proven ability to influence in a crossfunctional and multidisciplinary context
- A high level of energy and passion toward patients science and public health
Join AstraZenecaand help us deliver lifechanging among our employees who continue to make us an innovationdriven company that stands firmly among the worlds leaders in biopharmaceuticals.APPLY!
Date Posted
08maj2025Closing Date
07cze2025AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industryleading skills. We believe that the more inclusive we are the better our work will be. We welcome and consider applications to join our team from all qualified candidates regardless of their characteristics. We comply with all applicable laws and regulations on nondiscrimination in employment (and recruitment) as well as work authorization and employment eligibility verification requirements.
Required Experience:
IC
Employment Type
Full-Time
