drjobs Senior Brand Manager, Cetaphil

Senior Brand Manager, Cetaphil

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1 Vacancy
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Job Location drjobs

Miami, FL - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Galderma is the emerging pureplay dermatology category leader present in approximately 90 countries. We deliver an innovative sciencebased portfolio of premium flagship brands and services that span the full spectrum of the fastgrowing dermatology market through Injectable Aesthetics Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981 we have dedicated our focus and passion to the human bodys largest organ the skin meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin we are in shapes our lives we are advancing dermatology for every skin story.

We look for people who focus on getting results embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all they must be passionate about doing something meaningful for consumers patients and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company we embrace diversity and respect the dignity privacy and personal rights of every employee.

At Galderma we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled direct impact.

Job Title: Senior Brand Manager Cetaphil

Location: Miami FL

Description

We are seeking a highly skilled and creative Senior Brand Manager U.S. Product Commercialization and Core Management for Cetaphil Skincare. This role is integral to shaping and advancing the brands portfolio through strategic commercialization that drives business growth and meet consumer needs. The ideal candidate will be a resultsoriented entrepreneurial brand builder with a handson operator work style and a focus on culture across beauty skincare consumer trends.

Key Responsibilities

  • Strategic Commercialization & Market Insights:

    Lead the development of the annual brand plan in partnership with innovation team leveraging insights and analytics to support strategic direction and priorities.

    Determine new commercial execution opportunities for product portfolio based on market data consumer insights social listening and emerging trends.

    Influence with a focus on culture Know where the conversation is happening from Tik Tok to Gen Zs evolving skincare routines

    Lead market analysis to assess success factors in product categories (messaging visuals claims) for existing products.

    Partner with sales and trade to infuse compelling storytelling into commercialization and sell in stories and create emotional connections with consumers.

  • Collaboration with CrossFunctional Teams:

    Participate in crossfunctional meetings partnering with teams including Market Insights Analytics Digital and Integrated Media Trade Marketing Sales Regulatory Legal and more to ensure seamless execution of product launches.

    Attend regular status calls to support product challenges and share insights for the development process.

    Ensure all commercial execution aligns with brand vision financial objectives and consumer expectations in collaboration with digital and integrated media team.

    Contribute to marketing inputs/plans for customers for Cetaphil such as line reviews and top to tops; attend key customer meetings

  • New Product Briefs & Market Execution:

    Collaborate with the digital and integrated media team on the execution of product briefs outlining strategies positioning target claims key ingredients and retail activations

    Responsible for the preparation and facilitation of campaign initiatives

  • Leadership & Mentorship:

    Provide leadership and mentorship to a direct report ensuring development opportunities and fostering a collaborative resultsdriven environment.

    Champion execution meetings with crossfunctional partners to achieve ontime commercialization launches.

    Coach and develop direct reports. Positively influence through leadership of indirect reports.

  • Performance Monitoring & Optimization:

    Track and analyze the performance of products and optimize strategies based on consumer feedback market trends and performance metrics.

    Responsible for deep brand and competitive insights and performance to inform relevant and differentiated brand strategies and tactics

    Coordinate and collaborate across functions such as sales legal regulatory finance analytics to deliver programs measure programs and make recommendations for changes to the plans based on learning

    Contribute to consumer promotions and shopper marketing program strategy to drive instore activation including displays

Key Qualifications

Education:

  • Bachelors degree from a fouryear college/university required. MBA preferred.

Experience:

  • 7 years CPG or OTC massmarket landscape experience working in marketing and brand building with increasing levels of responsibility and leadership roles and proven track record of driving market share and profitable growth is required
  • 13 years of beauty personal care/skin care experience preferred
  • Proven expertise in managing the full product development cycle from concept to market introduction.
  • Experience in brand building
  • Experience in building business cases and partnering with finance on P&L
  • Experience in translating the science into powerful brand storytelling
  • Experience in working across agencies and partnering to drive initiatives in market
  • Analytical and creative skills a balance of commercial and strategic acumen to drive impactful product innovations and brand growth.
  • Strong understanding of the beauty industry consumerdriven marketing strategies and market dynamics.
  • Experience leading 360 communications campaigns across media channels including influence/advocacy
  • Demonstrate a high level of change agility flexing to deliver on consumer and shopper and retailer trends and needs
  • Excellent communication presentation and interpersonal skills with the ability to influence crossfunctional teams.
  • Expertise in PowerPoint Word Excel Circana databases and other industry tools.
  • Good listener able to listen to consumer and shopper needs as well as senior management asks to then make strategic recommendations that deliver against external and internal needs
  • Up to 25% Travel

What we offer in return

You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base. You will also have access to a range of company benefits including a competitive wage with shift differential annual bonus opportunities and career advancement and crosstraining.

Next Steps

  • If your profile is a match we will invite you for a first virtual conversation with the recruiter.
  • The next step is a virtual conversation with the hiring manager
  • The final step is a panel conversation with the extended team

Our people make a difference

At Galderma youll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism collaboration and a friendly supportive ethos is the perfect environment for people to thrive and excel in what they do.

Employers Rights:

This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not an employment contract and either you or the employer may terminate employment at any time for any reason. In addition reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.


Required Experience:

Manager

Employment Type

Full-Time

Company Industry

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