Principal Partner - Performance Strategy
Principal Partner - Performance Strategy
Posted on :
11-05-2025
Employer Active
1 Vacancy
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Job Description
Position at Mindshare
Strategy : Architect and supervise comprehensive digital marketing blueprints to catalyze growth drive sales and enhance customer acquisition for clientele.
Business Growth: Grow the business revenue through existing brands or adding new brands
Campaign Supervision: Spearhead and administer largescale multichannel digital initiatives guaranteeing optimal ROI CPA and overall performance metrics.
Team Leadership: Provide mentorship guidance and oversight to a team of digital marketers analysts and content creators nurturing an environment of innovation and perpetual enhancement.
DataDriven Decision Making: Utilize analytical tools (such as Google Analytics ADH DCM etc.) to monitor scrutinize and report on campaign performance refining strategies based on derived insights.
Skills: Must have previously managed D2C performance campaigns and possess a robust understanding of platforms (Google/Meta) & all campaign types (Asc catalog Pmax shopping). Experience with other platforms (partners like Paytm Gpay PhonePe & Affiliate Partners) is desirable.
Process Oriented: The candidate should exhibit process orientation and proficiency in defining and implementing processes to ensure seamless operations.
Client Relations: Interact with highprofile clients to comprehend their business objectives provide consistent updates and offer strategic suggestions for performance augmentation.
Budget Management: Allocate and oversee budgets across digital channels to ensure optimal expenditure and return on investment for campaigns.
New Trends & Innovations: Remain abreast of the latest trends in digital marketing performance tools and industry best practices incorporating avantgarde techniques.
Collaboration: Collaborate crossfunctional teams to deliver holistic marketing solutions and ensure requirement fulfilment for client.
#LIPromoted
Required Experience:
Staff IC
Employment Type
Full-Time
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