Marketing Manager â ICS Investment Optimization Strategy
Marketing Manager â ICS Investment Optimization Strategy
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Job Description
We back our colleagues and their loved ones with benefits and programs that support their holistic wellbeing. That means we prioritize their physical financial and mental health through each stage of life. Benefits include:
- Competitive base salaries
- Bonus incentives
- Support for financialwellbeing and retirement
- Comprehensive medical dental vision life insurance and disability benefits (depending on location)
- Flexible working model with hybrid onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global onsite wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
Offer of employment with American Express is conditioned upon the successful completion of a background verification check subject to applicable laws and regulations.
You Lead the Way. Weve Got Your Back.
With the right backing people and businesses have the power to progress in incredible ways. When you join Team Amex you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers communities and each other. Here youll learn and grow as we help you create a career journey thats unique and meaningful to you with benefits programs and flexibility that support you personally and professionally.
At American Express youll be recognized for your contributions leadership and impactevery colleague has the opportunity to share in the companys success. Together well win as a team striving to uphold our company values and powerful backing promise to provide the worlds best customer experience every day. And well do it with the utmost integrity and in an environment where everyone is seen heard and feels like they belong.
Join Team Amex and lets lead the way together.
The Acquisition & Customer Marketing (ACM) team within the International Card Services Centre of Excellence (CoE) drives market success across a portfolio of 23 international markets. The way we acquire onboard and grow engagement with our prospects and cardmembers across ICS is more important than ever to continue to enable the strong trajectory of ICS and growth contribution to American Express.
The role ofManager ICS Investment Optimization Strategywill report into Director ICS Investment Optimization Strategy. This role will be responsible for overseeing and reimagining our acquisition investment engine optimizing for efficiency and ROI to ignite the next frontier of growth for scope of this role includes supporting on defining a strategy and roadmap to enhance our Investment Optimization (I/O) ecosystem in close partnership with Finance Risk EDDS Analytics and our Market partners. In addition this person will lead performance insights for monthly leadership updates and be the subject matter expert within ACM and the wider CoE on latest acquisition performance trends performance drivers and big bets.
How will you make an impact in this role
- Lead relationships with market partners on behalf of ACM to develop performance commentary and insights crafting stories to support understanding of ICS performance drivers
- Support regular IO planning processes and senior leadership updates through analysis and insights reviews with market partners and finance
- Identify and evaluate unfunded opportunities to drive ICS towards its longterm acquisition goals
- Act as subject matter expert to support IO process improvements collaborating between markets and finance to support strategy and roadmap to drive better investment decisions in the near and long term
- Evaluate ongoing performance of existing investments generate market/channel/product level insights and surface tradeoffs that challenge the status quo
- Develop a robust communications plan and ecosystem between market acquisition teams Finance and other key partners to ensure transparency and clarity
Minimum Qualifications
- Strategic thinker who can synthesize complex dynamics isolate key questions structure and organize work to analyze and propose solutions to solve key business challenges.
- Proven ability to build strong relationships influence senior leaders and stakeholders collaborate across a crossfunctional team and build followership
- Highly curious & analytical individual who craves data to surface insights and inform and develop business strategy.
- Impactful and efficient communicator with ability to simplify complex messages into clear and actionable recommendations andconfidently deliver to executive level audiences
- Strong work ethic with comfort working in a dynamic collaborative fastpaced global team
- Strong grasp of Card issuing P&L levers and business dynamics
- Proficiency in excel and ability to build powerful PowerPoint decks leveraging data for storytelling
- Strong communication skills proven ability to deliver impactful presentations to senior leadership
Required Experience:
Manager
Employment Type
Full-Time
