Red Bull Gen B Program - Field Marketing Trainee
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Job Description
Project Ownership:
Take ownership of specific Red Bull Titled Projects managing onground execution in collaboration with Third Party Agencies and the Field Team.
Event Integration:
Execute thirdparty projects that smartly integrate the Red Bull brand within EPC (Event Partner Companies) events enhancing brand engagement.
Initiative Support:
Assist in planning and executing initiatives developed by Field Marketing including Local Concepts Playground Jams and Creators Initiatives.
Brand Engagement:
Engage with students and EPCs to bring the Red Bull brand to life fostering loyalty and awareness through innovative and relevant activations in Student and Field Marketing.
OnGround Activations:
Support the execution of onground activations ensuring highquality delivery brand presence and seamless representation.
Networking:
Build a strong network at the student marketing level (Key Student Entities Universities) and in field marketing (Creators Friends of Red Bull and Key ThirdParty Entities).
Sampling Initiatives:
Assist in planning and implementing targeted sampling initiatives to drive product trials among new consumers.
Insights Leadership:
Lead the Ins & Jinz sessions sharing insights on current trends among EPCs and discussing authentic engagement strategies.
Collaboration with Sales Team:
Work closely with the Field Marketing Manager (FMM) and Field Marketing Specialist (FMS) to ensure synchronized plans with the Sales Team.
Data Collection and Reporting:
Support data collection and reporting efforts including Event Performance Media Contacts Consumer Feedback through social listening and market dynamics.
Team Recruitment:
Assist the FMS in sourcing interviewing and recruiting members for the Student Marketers team.
Regional Insights Analysis:
Brainstorm and analyze relevant regional insights to develop initiatives that connect with local communities fostering a hyperlocalized approach.
Qualifications :
Minimum: 0 years (Fresh graduates are encouraged to apply)
Maximum: 1 year of experience (Time spent in the Student Marketers program is counted towards this role)
A passion for marketing and brand engagement.
Strong organizational and communication skills.
Ability to work collaboratively in a dynamic team environment.
Eagerness to learn and adapt in a fastpaced marketing landscape.
Additional Information :
Preferred Experience/Background:
Previous role as a Student Marketeer at Red Bull Egypt
Experience as a Field Marketing Specialist in an agency or corporate environment
Role as a Brand Ambassador for FMCG or Sports/Culture brands
Experience as an Event Coordinator Event Marketing Specialist or Event Marketing Intern
Remote Work :
No
Employment Type :
Intern
Employment Type
Intern
