Digital Manager
Digital Manager
Posted on :
08-05-2025
Employer Active
1 Vacancy
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Job Description
Our client a dynamic player in the Entertainment industry specializing in lounge and nightlife experiences is looking to hire a Digital Manager. This individual will be responsible for creating executing and managing the companys overall digital strategy.
The ideal candidate must have a deep understanding of social media platforms content creation nightlife trends SEO/SMO content marketing and digital advertising. A passion for the entertainment industry along with strong communication and analytical skills is essential for success in this role.
Responsibilities:
Social Media Management:
Social Media Management:
- Develop and manage all social media channels (Instagram TikTok Facebook Snapchat etc.) ensuring consistent branding and engaging content.
- Create and curate compelling content including photos videos stories and live sessions to increase followers and engagement.
- Monitor social media trends analyze performance metrics and optimize strategies to achieve growth objectives.
- Manage social media advertising campaigns to promote events special offers and brand awareness.
- Engage with followers respond to inquiries and foster a strong online community.
SEO/SMO Management:
- Develop and implement SEO and SMO strategies to improve website visibility organic traffic and search engine rankings.
- Conduct keyword research optimize website content and build highquality backlinks.
- Manage and optimize online listings (e.g. Google My Business) to ensure accuracy and consistency.
- Monitor website analytics identify areas for improvement and implement changes to enhance performance.
Content Strategy and Development:
- Develop a comprehensive content strategy that aligns with the brands objectives and target audience.
- Create a detailed content calendar outlining the schedule for blog posts social media updates email marketing campaigns and other digital content.
- Produce highquality written visual and video content that is engaging informative and shareable.Ensure all content is consistent with the brands voice style and messaging.
Digital Advertising:
- Plan execute and manage digital advertising campaigns across various platforms (e.g. Google Ads social media advertising) to promote events and drive ticket sales/reservations.
- Set budgets track campaign performance and optimize strategies to maximize ROI.
- Analyze campaign data and provide regular reports on key metrics.
Website Management:
- Manage the company website including updating event calendars creating blog posts and managing table reservations.
- Ensure the website is userfriendly visually appealing and optimized for mobile devices.
- Collaborate with web developers to implement website updates and improvements.
Image Laundering:
- Enhance brand visibility through media features influencer partnerships and other public relations efforts.
- Identify and cultivate relationships with relevant media outlets and influencers.
- Coordinate media appearances interviews and press releases.
Marketing Strategy:
- Develop and execute comprehensive marketing strategies.
- Develop create and manage email marketing campaigns.
- Manage and build an email subscription list.
Reporting:
- Create daily reports on digital results presence and growth including key metrics and insights.
- Analyze data to identify trends measure campaign effectiveness and make recommendations for improvement.
Mirror Responsibility:
- Replicate and manage all the above responsibilities for our sister brand Caribe Restaurant and Lounge ensuring consistency and alignment across both entities.
Requirements
- HND/OND or Bachelors degree in Marketing Communications or a related field.
- Minimum of 35 years of experience in digital marketing social media management or a similar role within the entertainment/hospitality industry is a plus.
- Proven track record of developing and executing successful digital marketing strategies.
- Strong understanding of social media platforms (Instagram TikTok Facebook Snapchat etc.) and their best practices.
- Proficiency in SEO/SMO principles and techniques.
- Excellent writing editing and content creation skills.
- Experience with digital advertising platforms (Google Ads social media advertising).
- Familiarity with website management and content management systems (CMS).
- Strong analytical skills and the ability to interpret data and generate reports.
- Excellent communication interpersonal and collaboration skills.
- Ability to work independently manage multiple projects work in different time zones understand cultural differences and meet deadlines.
- Passion for music nightlife and the entertainment industry
Employment Type
Full Time
Key Skills
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