Senior Marketing & Communications Coordinator (Bilingual in Japanese and English)

The Asia Marketing and Communications team is a highperforming and talented team that drives best practice and expertise across all aspects of marketing and communications including brand and profile digital and social media internal and external communications and events.

We play a pivotal role in supporting the growth of our Asia Turner & Townsend business and take pride in delivering engaging high quality and insightbased marketing and communication in service of our ambitious growth strategy.

To support continued business growth in our region we are seeking a Senior Marketing and Communications Coordinator who will provide active support to the brand marketing communications and digital marketing plan and initiatives in Japan a priority market for Turner & Townsend. This role will report to the Head of Marketing and Communications in Asia and primarily focus on strengthening our brand and profile in Japan through the effective execution of our marketing and communications strategy in the market.

The successful candidate must demonstrate an ability to activate campaigns that support the marketing plan and actively contribute to marketing strategies. This individual must be able to work with and influence senior stakeholders and create concise and wellwritten narratives in a fastpaced environment.

The successful candidate will also be required to work with third party suppliers including agencies creative suites and partner organisations. Specific responsibilities include:

Strategy and best practice:

• Develop and execute an annual marketing plan and calendar for Japan.
• Support new campaigns and initiatives including scoping milestone management stakeholder engagement governance promotion launch and close out/ROI.
• Advise business teams on the right communications and marketing activities to achieve their objectives.
• Evaluate business cases and requests for marketing spend and support as aligned with the marketing plan.
• Contribute to processes systems and tools which create best practice marketing and communications approaches.
• Be a brand custodian in Japan driving brand compliance understanding and training within the marketing team and broader business.
• Support Asiawide and global marketing and communications initiatives as required.

External communications

• Support external communications activity for Japan including award submissions social media collateral and associated profileraising activities ensuring consistency in messaging across all channels.
• Manage media relations including cultivating relationships with journalists responding to media inquiries and preparing press releases articles and other publicfacing materials.
• Develop Japancentric copy of marketing collateral as required.
• Deliver flagship communications campaigns in the market to increase awareness of our brand.
• Execute approved external event and conference activities that drive ROI and target market engagement.
• Leverage regional sponsorships and memberships to maximize engagement and measure ROI.

Internal communications:

• Implement a comprehensive internal communication strategy to support business goals and priorities in the market.
• Create engaging content for a variety of communications channels including emails intranet newsletters and internal events.
• Manage internal communications tools and platforms to ensure information is accessible and up to date.
• Monitor and measure the effectiveness of internal communications campaigns and implement findings for continuous improvement.
• Work in partnership with the global Internal Communications team to localise any global internal communications campaigns ensuring all activities are fit for market while adhering to brand guidelines.

Reporting:

• Undertake tracking to demonstrate the ROI of all communications activities.
• Produce and/or contribute to Board reports and leadership reporting as required.
• This role will support our business in Japan and will report directly to the Asia Marketing and Communication Lead.

Qualifications :

• Relevant degree in Communications Media Marketing Journalism English or a relevant field.
• 5 years of experience across corporate marketing/communications. Familiarity with construction consultancy advisory legal architecture or real estate industries is desirable but not essential.
• Practical experience of how professional service organizations build brand and win work; and of the marketing approaches that underpin them.

Essential skills

• Superior written analytical and oral communications skills in Japanese and English; very detail oriented.
• Excellent interpersonal skills with the ability to build relationships collaborate and work with stakeholders at all levels.
• Strong copywriting skills and ability to identify and shape key messages in Japanese and English.
• An ability to identify critical messages and unique selling points and clearly communicate them.
• An ability to operate in a fast paced dynamic environment.
• Passionate about and focused on outcomes to support business success.
• Should be a selfstarter and possess a strong ability to handle multiple projects simultaneously to tight deadlines.
• Demonstrates the utmost in integrity with a solid work ethic confidence diplomacy and credibility.
• Strong PC skills required. Expert use of Microsoft Office package especially MSWord Excel and Power Point. Understanding of dotmailer Foleon is advantageous.
• Work as part of the Asia marketing and communications function in addition to working with global communications professionals.

Additional Information :

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It is strictly against Turner & Townsend policy for candidates to pay any fee in relation to our recruitment process. No recruitment agency working with Turner & Townsend will ask candidates to pay a fee at any time. 

Any unsolicited resumes/CVs submitted through our website or to Turner & Townsend personal email accounts are considered property of Turner & Townsend and are not subject to payment of agency fees. In order to be an authorised Recruitment Agency/Search Firm for Turner & Townsend there must be a formal written agreement in place and the agency must be invited by the Recruitment Team to submit candidates for review.