Product Marketing Manager

Meet Benevity
Benevity is the way the world does good providing companies (and their employees) with technology to take social action on the issues they care about. Through giving volunteering grantmaking employee resource groups and microactions we help most of the Fortune 100 brands build better cultures and use their power for good. Were also one of the first B Corporations in Canada meaning were as committed to purpose as we are to profits. We have people working all over the world including Canada Spain Switzerland the United Kingdom the United States Australia and more!

Benevity is looking for our next Product Marketing Manager who will have the incredible opportunity to colead the gotomarket for our Benevity product portfolio. With an impressive crew of more than 900 of the worlds most iconic brands in our community youve got a real opportunity to help grow our clientbase and help us reach our moonshot! In this role you will partner with our Product Sales Client Success Enablement and Marketing teams to strategize position and market our solutions to drive sales adoption and retention.

What you will do

• Lead the messaging and gotomarket strategy for Benevitys donate functionality
• Understand market trends buyer and user persona development sales playbook creation and gotomarket planning
• Provide Voice of Customer insights to product management to inform product strategy
• Develop simple and compelling positioning and messaging to attract and convert prospects and drive engagement and adoption among current clients
• Partner with the marketing team to create marketing and communications as well as broader launch plans for new products and enhancements to drive awareness and adoption
• Own the development of internal and external communications (e.g. Quarterly Updates) for the Benevity Platform in partnership with Product and the Marketing teams
• Develop content for the Sales Enablement and Client Success teams that clearly articulates product feature value proposition capabilities competitive differentiation and more
• Work with our website content marketing demand generation brand sales and customer success teams to ensure our product messages proliferate throughout the buyer and client journey

What you bring

• 5 years in similar role ideally with most of the time spent in B2B software
• Proven ability to start with a complex problem frame up strategic issues and identify key assumptions required to gather and analyze information
• Experience driving and executing crossfunctional projects
• Independent selfstarter: ability to think clearly and manage multiple priorities in a highgrowth fastpaced environment while maintaining a professional demeanor
• Highly developed interpersonal and written/spoken communication skills
• Strong communication and business writing skills; outstanding presentation skills
• Be both independent and a team player focused on excellence
• An analytical mind and a balance between a datadriven and an emotional approach to marketing (with a lot of common sense!)
• Strong writing editing and content creation skills
• A Pragmatic Marketing Certification is an asset
• Previous experience working with CSR social impact or nonprofits is an asset

Discover your purpose at work

Were not employees were Benevityites. From all locations backgrounds and walks of life who deserve more

Innovative work. Growth opportunities. Caring coworkers. And a chance to do work that fills us with a sense of purpose.

If the idea of working on tech that helps people do good in the world lights you up ... If you want a career where youre valued for who you are and challenged to see who you can become

Its time to join Benevity. Were so excited to meet you.

Where we work

At Benevity we embrace a flexible hybrid approach to where we work that empowers our people in a way that supports great work strong relationships and personal wellbeing. For those located near one of our offices while theres no set requirement for inoffice time we do value the moments when coming together in person helps us build connection and collaboration. Whether its for onboarding project work or a chance to align and bond as a team we trust our people to make thoughtful decisions about when showing up in person matters most.

Join a company where DEIB isnt a buzzword

Diversity equity inclusion and belonging are part of Benevitys DNA. Youll see the impact of our massive investment in DEIB daily from our wellsupported employee resources groups to the exceptional diversity on our leadership and tech teams.

We know that diverse backgrounds experiences skills and passions are what move our business and our people forward so were committed to creating a culture of belonging with equal opportunities for everyone to shine.

That starts with a fair and accessible hiring process. If you want to feel seen heard and celebrated you belong at Benevity.

Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reach out to .