Head of Marketing
Head of Marketing
Posted on :
04-05-2025
Employer Active
1 Vacancy
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Job Description
Wisr is committed to building a supportive inclusive and diverse workplace and we strongly encourage applications from all backgrounds and identities. Were happy to accommodate any reasonable adjustments to the interview process to ensure equal opportunity for all. If you require reasonable adjustments please reach out to us via
Working at Wisr
As a purposeled organisation on a mission to bring people closer to financial wellness we truly believe in what we do and every person who joins our team plays a part in our success. By practising what we preach (hello $500 wellness reimbursement 1:1 coaching via Uprise and unlimited Udemy learning!) you are empowered to own your role your development and the space that you play in.
We value psychological wellbeing and safety fostering a highperforming culture which enables continuous learning and growth. Our hiring and interviewing process is designed for you to showcase your experience skills and passion and take great pride in not just ticking a box. If this role resonates with you we want to hear from you.
We are a people first business and flexibility is key to that our team work in a hybrid manner typically 3 days per week in our beautiful office space.
About the role
Were looking for a passionate and strategic Head of Marketing to join the Growth team at Wisr. In this pivotal role youll drive our brand growth strategy and shape a compelling customer proposition that stands out in a competitive market. Reporting directly to our Chief Growth Officer and as a senior leadership team member youll lead a talented team across all marketing disciplines from brand strategy and customer acquisition to lifecycle marketing and media communications.
The role offers ownership of Wisrs Marketing function empowering you to make strategic decisions and implement innovative initiatives that directly influence our growth trajectory. Working crossfunctionally with our Operations and Product & Innovation teams youll use databacked insights to build our brand presence while delivering against our broader business objectives.
This is more than just a marketing leadership position its an opportunity to meaningfully shape the future of Wisr during an exciting growth phase in our journey.
What youll do
Transform our bigpicture goals into marketing strategies that deliver measurable results across customer acquisition retention and brand awareness
Champion a culture of customer obsession ensuring every campaign and touchpoint is designed with a deep understanding of customer needs and behaviors
Build analytics frameworks with clear attribution models to measure marketing impact optimise ROI and inform creative and strategic decisions
Drive experimentation at scaletesting channels content and positioning to optimise customer acquisition costs while driving customer lifetime value
Deliver marketing innovation through AI automation and personalisation while effectively managing budget and resources
Launch and scale new products with distinct gotomarket strategies across direct and partner channels
Oversee communications with media investors and key partners to enhance Wisrs market position and brand reputation
Lead your team in executing highimpact campaigns while cultivating a culture of excellence mentoring team members to achieve their full potential
About you
Youre a creative yet analyticallyminded marketing leader who thrives in fastpaced environments where change is constant. You challenge conventional thinking and push creative boundaries while ensuring your approach remains grounded in solid data.
With strong strategic vision and execution skills youre equally comfortable setting direction and collaborating handson with your team to bring marketing initiatives to life.
Youll also have:
Tertiary Qualification in Marketing or related field
Experience leading Brand Marketing Customer Experience and Public Relationsideally within financial services
A growth mindset with exceptional communication and storytelling skills and the ability to influence internal and external stakeholders
Demonstrated success scaling marketing from campaigns to a companywide growth engine that drives acquisition retention and profitability
Track record of successful product marketing launches across both B2C and B2B channels
Advanced strategic thinking to anticipate industry trends and drive innovation
Experience managing marketing budgets with a focus on performance metrics
Insight and datadriven approach to decision making and strategic planning
Experience leading and developing highperforming marketing teams
Some of Our Perks & Benefits
Flexible and hybrid working
$500 every year to spend on your wellbeing
Take an extra Annual Leave day off on us every financial year with A Day on Wisr
Access via WHEREFIT to discounted gym memberships corporate discounts for wellbeing products and more!
Generous paid parental leave to support your transition to parenthood
Unlimited Udemy access to learn new skills
Regular social events and awesome team offsites
Access to our Employee Assistance Program Uprise with up to 6 coaching sessions per year
Our Why What and How
We are a proudly purposeled ASXlisted fintech on a mission to bring people closer to financial wellness and make a real difference in the world starting right here in Australia. By building products and experiences designed to have a positive impact on the financial health and lives of our customers we are inching evercloser to achieving our purpose.
We offer smarter fairer loans that help people kick their goals sooner a nifty round up tool to help people get out of debt and save even faster and a dashboard that helps people track and improve their credit scores.
The better we do this the more positive change and impact we can have on our customers. Now is the time to join one of Australias fastest growing fintechs and make an impact.
Wisr Values
Courageously ask What if: We challenge the status quo and we know that decisions that make us smarter stronger faster more innovative always start with a What if.
for the customer: Our internal and external customers are at the center of everything we do. We genuinely have their best interests at heart.
Smarter parts together: We believe the real magic happens when we bring together the right mix of Smart Parts and work as a team.
Be a stunning colleague: Its not just about excelling in our roles but also going the extra mile to make our colleagues and Wisr shine too.
Growth over comfort: We love learning and we always find opportunities to learn something new whether it is facing a fear or pushing through something uncomfortable to level up.
We are dedicated to creating an amazing candidate journey for every applicant. Theres no shouting into the void here. Were committed to responding to every single applicant.
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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