Marketing Intern Summer
Marketing Intern Summer
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USD 18 - 21
1 Vacancy
Job Description
Join the industry leader! BOLAND provides clients with sustainable and energy efficient solutions for commercial institutional and industrial buildings in the Washington DC / Baltimore metropolitan area. We allow building occupants and owners to do what they do best focus on business not buildings.
Did you know we have been named Best Place to Work by Washington Business Journal 17 times
Marketing Interns: Supporting the Marketing Team with their daily duties and marketing efforts.
Workplace Type: Hybrid: 3 days per week in person
Office Location: Gaithersburg MD
Essential Duties:
Marketing Strategy Reporting Analytics:
Analytics & Reporting: Compile weekly and monthly social media website and advertising metrics utilizing a variety of digital tools (Google Analytics Meta Business Suite etc. and draw conclusions. Analyze past content performance conduct a SWOT analysis and suggest future improvements.
Market Research: Work with the marketing team to analyze competitors industry trends and current digital strategiesincluding social media websites and adsto identify fresh innovative ideas. Share key insights and recommendations with the team in a monthly presentation.
Email Marketing: Assist in drafting newsletters and promotional emails. Work with the team to segment and clean subscriber lists for targeted email sends and nurture campaigns. Analyze email performance metrics to develop datadriven strategies for improving open rates CTRs and list health.
Campaign Planning: Support the development of integrated marketing campaigns by building timelines and task lists participating in strategic planning meetings with department leads and executing assigned action items to drive initiatives forward.
Marketing Operations: Assist in enhancing the client experience by coordinating and distributing client surveys via Qualtrics tracking key performance goals preparing regular goal reporting and maintaining comprehensive documentation of marketing processes and tools to ensure efficient workflow and consistency. Support the Front Desk with various duties.
Events Content Social Media:
Content Creation: Collaborate with the Marketing team to brainstorm and create a variety of content to be shared over various platforms including but not limited to: blog articles social media email newsletter content website content photo and video.
Social Media Management: Maintain and update a weekly and monthly social media content calendar lead the weekly Editorial Calendar meeting schedule social media posts to be distributed on various platforms and engage with the audience as needed.
Video and Photography: Assist with short and longform video production capture behindthesciences content and organize our media library for reuse.
Event Management and Client Relations: Assist in planning organizing and executing a variety of events throughout the organization both virtual and inperson including logistics promotions and attendee communication. Act as handson client relations support to ensure an exceptional client experience. Support the Front Desk with various duties.
Digital Assest Management: Assist the Marketing team with reviewing refreshing and maintaining a variety of digital assests promoting the Boland brand including but not limited to: the Boland Sales Toolkit housed on Microsoft SharePoint Google My Business our website housed on Wix and Google Ads.
Other duties as assigned
Education and Experience Requirements:
Currently pursuing a college degree preferred in marketing web design public relations communications English graphic design journalism or other related field
Proficient in Microsoft Office 365 experience with Adobe Creative Suite is a plus
Excellent written and verbal communication skills
Eye for design and brand voice
Strong analytical and research skills
Comfortable with spreadsheets and reporting tools
Solutions oriented critical thinker organizational skills attention to detail selfmotivated able to juggle multiple projects at once task oriented
We offer:
Excellent pay
Great and supportive work environment
Professional training and growth
Generous educational assistance program
Recognition and outstanding coworkers!
If you are interested in joining the Boland team please apply through the company website: want to hear from you!
We are an equal opportunity employer. This contractor and subcontractor shall abide by the requirements of 41 CFR 601.4(a) 60300.5(a) and 60741.5(a). These regulations prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on their race color religion sex sexual orientation gender identity or national origin. Moreover these regulations require that covered prime contractors and subcontractors take affirmative action to employ and advance in employment individuals without regard to race color religion sex sexual orientation gender identity national origin disability or veteran status.
Must be able to pass a background investigation and a preemployment drug screening. Boland is a drug and alcoholfree workplace.
Required Experience:
Intern
Employment Type
Intern
